The winners of the first ORDA Outlet Awards were announced today at the International Council of Shopping Centers European Outlet Conference, Milan.
The European Outlet Retailers and Developers Association (ORDA) Outlet Awards 2010, hosted by ICSC at its European Outlet Conference, have been established to celebrate the best of the outlet industry with a focus on the core of the offer, the retailers. The award categories looked at which are considered the best, most professional retail operators in European outlet centers.
The winners of this year's awards are: Calvin Klein for best promotional campaign; Nike for best marketing program; Polo Ralph Lauren for best visual merchandising and Osprey London for best outlet chain newcomer.
SOURCE: ICSC
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