April 25, 2013 (United Kingdom) - fibre2fashion.com
The
hotly anticipated British Designers’ Collective at Bicester Village is
back! Recording artist and British style icon Rita Ora will host the
launch of the Collective on 2 May – featuring designers including
Nicholas Kirkwood, Peter Pilotto, Preen and Jonathan Saunders.
The
Collective is an exclusive collaboration between Bicester Village, one
of the nine Chic Outlet Shopping Villages in Europe by Value Retail, and
the British Fashion Council, allowing young British talents to retail
their collections from a dedicated pop-up boutique.
Now in its
fourth year, the boutique will follow the theme of ‘Future Vintage’
offering a selection of iconic pieces inspired by British fashion past
and present. Brand advisor and retail consultant Yasmin
Sewell has
carefully curated this year’s collection. Visitors will have the chance
to discover new designers and purchase collectable must-have pieces from
Britain’s most coveted fashion talents.
Other designers taking
part include Holly Fulton, Noel Stewart, Annina Vogel, Athena Procopiou,
House of Holland, Hussein Chalayan, J.W.Anderson, Linda Farrow, Lucas
Nascimento, Mary Katrantzou, Meadham Kirchhoff, Piers Atkinson, Richard
Nicoll, David Koma, Prism, Preen by Thornton Bregazzi and Roksanda
Ilincic; as well as jewellery from Mawi and Imogen Belfield.
An
advocate of British fashion, Rita Ora has a love for vintage and
homegrown talent, and her inimitable style has won her praise as one of
the hottest fashion influencers in the world today. She follows in the
footsteps of previous British Designers’ Collective ambassadors, who
have included Alexa Chung and Thandie Newton, to support the initiative
for 2013.
“In our enduring commitment to supporting the rising
stars of British fashion we are delighted to launch the fourth annual
British Designers’ Collective at Bicester Village. The Chic Outlet
Shopping Villages have long been a stage for emerging designers to
introduce their collections to discerning shoppers from around the
world.
The British Designers’ Collective offers an exciting
opportunity to discover some of the most sought-after young designers in
a single space for what is a truly unique shopping experience" -
Desirée Bollier, Chief Executive of Value Retail Management Ltd
Caroline
Rush, Chief Executive of the British Fashion Council, said: “The
British Designers’ Collective at Bicester Village is an opportunity for
some of Britain’s most exciting designers to showcase their work
alongside established heritage labels. It’s a unique and unrivalled
shopping experience that allows visitors to discover new designers at a
fraction of the price.
"The Future Vintage theme is an exciting
concept exploring the synergy between the innovation and creativity of
today’s designers and the quality and calibre of their work, that
combined, defines them as the big names of tomorrow.”
British Fashion Council
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