Sunday, March 25, 2012

Nike to open at Fashion House Outlet Centre in Moscow

The world's largest sporting-goods maker Nike is announced as the latest leading brand lease signing for the FASHION HOUSE Outlet Centre Moscow, which is due to open in November 2012.

The 694 sq m space is one of the largest retail units available, making them one of the cornerstones of the Moscow center offer. Nike factory store will be amongst the 60 branded stores due to open in Phase 1 of the development, joining an ever growing list of luxury, designer and high street brands including Puma, US Polo, Lacoste, Cacharel, Calzedonia, Ralph Ringer and Intimissimi.

Brendon O’Reilly, Managing Director of FASHION HOUSE Group, explains 'Nike has a strong full-price appeal in Russia and a strong outlet offer to introduce to the marketplace. FASHION HOUSE Group has a great Outlet Centre offer which is new to Russia. We are an ideal partnership. We are delighted FASHION HOUSE Moscow will be one of the first Outlet Centers in Russia and that Nike factory store has signed up to come into this marketplace with their Outlet retailing offer. They have worked us over a number of years and know we have a proven track record for managing successful centers.’

He adds ‘We have a long history working with Nike factory store and they know when coming into a new Outlet market they need a credible and reliable partner and we are delighted they have chosen FASHION HOUSE Moscow. Nike is the best known sports brands in the world with an international reputation and Nikefactorystore will fit in well with the high quality mix of brands we are attracting to our Moscow Centre.'
Brendon outlines the current leasing levels: ‘We have had fantastic interest in our Moscow outlet and the center is already 75% committed, which is well ahead of our target for opening. With the current interest levels we are confident Moscow will have a high caliber tenant list offering a unique and exciting shopping experience.’

FASHION HOUSE Group is currently developing and leasing their two existing Russian projects, in Moscow and St Petersburg, and have just confirmed that they are now committed to a third development, with an ideal site in Yekaterinburg. Projects underway in Kiev, and consultancy is being provided to projects in Belgrade and Ljubljana. Further afield, partnerships in the Asian markets are also in place.

Fashion House Outlet Centre Moscow - construction photo February 2012

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