Showing posts with label Retail. Show all posts
Showing posts with label Retail. Show all posts
Saturday, November 16, 2013
Thursday, October 17, 2013
Top Considerations & Tips for Black Friday
Jori Ford, October 13, 2013 - Search Engine Watch
With holiday shopping looming, retailers continue to look for what will give them the edge during the 2013 shortened holiday season. The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores, not to be mistaken with retail showrooming – the showcasing of products with the intent to drive online purchase, has been said to pose a threat to retailers this holiday season.
Smart retailers can take advantage by strengthening their opportunities to drive increased engagement. Paying attention to how search influences the customer journey and planning promotions that coordinate with brick-and-mortar store(s) will drive increased holiday sales.
Top Considerations & Tips for Black Friday
A Google consumer survey showed that 49 percent of shoppers say they know when they'll do their holiday shopping. Thirty percent of consumers will begin their holiday shopping before Halloween.
Shoppers Will Research & Buy Well in Advance
Make sure you're ahead of the game. Drive increased engagement with your brand through content marketing and optimized visibility for your top promotional products.
Reinforce your promotional offerings using ad copy with savings driven messaging. This will make sure your brand is one that stands out when consumers are drilling through the sea of promotional leaks soon to come.
Search aligns you with a customer when they are deeper in their consideration set, which makes your brand more memorable as they continue through their journey.
26% of Consumers Plan to Buy on Black Friday/Cyber Monday
Make sure you're visible and present in local search, with up to date information for Black Friday. This is critical. Now is also a good time to realize that for high foot traffic, mobile = local.
Quick tip: Update your local places feed one month before the holidays with hours of operation. Use services like Yext to push updates to IYPs (Internet yellow pages) and sharing sites immediately. Support real-time hour updates via paid search using sitelinks.
Take Advantage of Showroom Shoppers, Target Them
Be prepared by taking a combined approach using cross promotions offline to online, to increase dollars per customer.
According to the JWire Q2 mobile shopping report, the main in-store mobile activities are comparison shopping (59 percent), looking for coupons (48 percent), and searching for product reviews (47 percent).
Based on Econsultancy's stats on shopper behavior by device, while purchasing in-store is the most popular for those who research in-store, showrooming may still be an issue for retailers as 37 percent purchase on a smartphone or tablet after researching in-store.
Retailers can take advantage by ensuring the same product or similar is continuously offered, increasing AOVs (average order value) online, while providing related products/accessories available in-store.
4 Easy Steps to Set Up Showroomer Targeted Search Campaigns
Create a holiday landing page optimized for natural and paid search, that focuses on areas that tend to be competitive drivers for in-store foot traffic (e.g., TVs, home electronics, or gaming).
Ensure your online promo landing page features promotions that match the ones you'll have in-store or that the online offering is a similar product at a comparable price.
Create a paid search campaign that includes the product name, SKU, manufacturer number, etc. as target keywords that drives to the promo page. Ideally you would also ensure PLA (paid listing ads) coverage.
Optimize on-site search results by adding these terms and their stems to your thesaurus and create redirects as needed, to drive to the holiday landing page.
Conclusion
By taking these steps you're providing search coverage for consumers who are prone to scanning items for comparison shopping. As they shop they will be reinforced with your message and if they decide to purchase online your business still benefits.
By cross promoting in-store related items and accessories you reinforce the most popular behavior of showroom shoppers, which is to still make an in-store purchase. Don't be afraid of new shopping behaviors!
RELATED POSTS:
With holiday shopping looming, retailers continue to look for what will give them the edge during the 2013 shortened holiday season. The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores, not to be mistaken with retail showrooming – the showcasing of products with the intent to drive online purchase, has been said to pose a threat to retailers this holiday season.
Smart retailers can take advantage by strengthening their opportunities to drive increased engagement. Paying attention to how search influences the customer journey and planning promotions that coordinate with brick-and-mortar store(s) will drive increased holiday sales.
Top Considerations & Tips for Black Friday
A Google consumer survey showed that 49 percent of shoppers say they know when they'll do their holiday shopping. Thirty percent of consumers will begin their holiday shopping before Halloween.
Shoppers Will Research & Buy Well in Advance
Make sure you're ahead of the game. Drive increased engagement with your brand through content marketing and optimized visibility for your top promotional products.
Reinforce your promotional offerings using ad copy with savings driven messaging. This will make sure your brand is one that stands out when consumers are drilling through the sea of promotional leaks soon to come.
Search aligns you with a customer when they are deeper in their consideration set, which makes your brand more memorable as they continue through their journey.
26% of Consumers Plan to Buy on Black Friday/Cyber Monday
Make sure you're visible and present in local search, with up to date information for Black Friday. This is critical. Now is also a good time to realize that for high foot traffic, mobile = local.
Quick tip: Update your local places feed one month before the holidays with hours of operation. Use services like Yext to push updates to IYPs (Internet yellow pages) and sharing sites immediately. Support real-time hour updates via paid search using sitelinks.
Take Advantage of Showroom Shoppers, Target Them
Be prepared by taking a combined approach using cross promotions offline to online, to increase dollars per customer.
According to the JWire Q2 mobile shopping report, the main in-store mobile activities are comparison shopping (59 percent), looking for coupons (48 percent), and searching for product reviews (47 percent).
Retailers can take advantage by ensuring the same product or similar is continuously offered, increasing AOVs (average order value) online, while providing related products/accessories available in-store.
4 Easy Steps to Set Up Showroomer Targeted Search Campaigns
Create a holiday landing page optimized for natural and paid search, that focuses on areas that tend to be competitive drivers for in-store foot traffic (e.g., TVs, home electronics, or gaming).
Ensure your online promo landing page features promotions that match the ones you'll have in-store or that the online offering is a similar product at a comparable price.
Create a paid search campaign that includes the product name, SKU, manufacturer number, etc. as target keywords that drives to the promo page. Ideally you would also ensure PLA (paid listing ads) coverage.
Optimize on-site search results by adding these terms and their stems to your thesaurus and create redirects as needed, to drive to the holiday landing page.
Conclusion
By taking these steps you're providing search coverage for consumers who are prone to scanning items for comparison shopping. As they shop they will be reinforced with your message and if they decide to purchase online your business still benefits.
By cross promoting in-store related items and accessories you reinforce the most popular behavior of showroom shoppers, which is to still make an in-store purchase. Don't be afraid of new shopping behaviors!
RELATED POSTS:
Top 5 Online Retail Strategies for Holiday 2013
MEXX OPENS NEW STORE AT TORONTO PREMIUM OUTLETS
Mexx is excited to announce the opening of its newest location at Toronto Premium Outlets in Halton Hills, Ontario. The new Mexx 6,000 square foot outlet store is located in the Greater Toronto Area and offers the latest collections for men, women and children in a retail experience that is inspired by city loft living.
Mexx has carefully curated its new stores to convey the comfort of home and real life while providing the right backdrop for new pieces that, once discovered, will be lived in, loved in, mixed with others and made their own.
“Our collections offer everyday fashion for real people,” Lanny Israel, Head of Marketing at Mexx.
“People who, like us, live life to its fullest and prefer being real to being perfect. We love the premium mall concept since it affords people the chance to have an adventure with the latest fashion and to bring their favourite pieces home without spending more than they have to. We’re delighted to be a part of Canada’s first premium outlet."
The store features rich touches like armoires and hand-selected artwork that are combined with natural elements such as wood, stone and warm lighting to make visitors feel truly at home. The end result is a boutique experience that highlights Mexx collections in a real setting, letting customers shop in a relaxed atmosphere.
There are 82 Premium Outlet Centers in six countries including Malaysia, Japan, Korea, Mexico, the United States and now Canada. The Toronto Premium Outlet is located at 13850 Steels Ave, Halton Hills Ontario.
A bit about us
HOW ARE YOU? WE’RE MEXX AND IT’S NICE TO MEET YOU.
Now this is normally the boring bit of the press release where we tell you that we’re present in 46 countries worldwide, selling through over 5000 retail and wholesale stores and our online shop, MEXX.CA and that we’re owned by a private investment firm called The Gores Group, etc., etc.
While all of this is true and we’re very proud of all that, it doesn’t tell you much about who we are and why we think we’re deserving of your consideration. We prefer being real to being perfect. We create fashion that real people live in, love in, mix with others and make their own. It’s an attitude and a way of life. We‘re Mexx.
We started out in Amsterdam, the Netherlands, in 1986 when Rattan Chadha took two brands, Moustache, his men’s brand (M), and Emanuelle, his women’s brand (E), and joined them to create a new one. He sealed the match with two kisses (xx): Mexx. Since then we’ve been designing quality women’s, men’s, kid’s fashion and accessories that take inspiration from the energy and buzz of the city. Our lines are Mexx Women, Men, Kid’s and Accessories but we also license our name for fragrance, glasses (sunglasses as well as corrective frames) and homewares (bed linen). Today, we’re still based in Amsterdam and have a team of over 550 talented people in our HQ plus a further 3,650 around the world.
RELATED POSTS:
Premium Outlets Halton Hills Ontario to open on August 1st
Tuesday, October 15, 2013
Reaching the 5 Types of M-Shoppers
The other day I was with my wife looking at an entertainment center at a big box store. As you know, the prices are less at a store like this because you get to buy a mass-produced piece of furniture that suits your needs and looks reasonably good for a fair price. The only drawback is that along with that low price is the phrase, “some assembly required.”
I know my way around assembly just as much as the next guy, but I have to be honest when I tell you that there are lots of other things I would rather be doing with my weekend than putting together a complicated piece of furniture. My experience is that these sorts of things end up taking twice as long as you thought and always result in those troubling extra pieces.
So I did what any smartphone enabled shopper would do. I looked up an online review of the product to see if the poor bloke who already bought this entertainment center was done putting it together in time to see the game! When I was satisfied that this furniture wasn’t going to ruin my weekend, we loaded it on the trolley and headed to the checkout.
When I read this article by the Columbia School of Business and AIMIA (a global leader in loyalty management) about the 5 types of mobile-assisted shoppers, or M-Shoppers, I saw that I was considered a “traditionalist.” This doesn’t surprise me that much as I figure I am somewhat of a traditional guy.
But what did surprise me in the article was that M-Shopping is not as much a threat to retail sales as it is an opportunity to improve them. Not only do retailers have a chance to curb the practice of showrooming (when a customer goes into a store to see a product then buys it later online) but they can also use mobile technology to enhance the in-store customer experience with loyalty and reward programs that will build their long-term relationship with consumers.
Researchers studied over 3,000 consumers in the U.S., UK and Canada to see what mobile technology had changed the way they shop in retail stores. They reviewed data from the group to identify which consumers were the most likely to showroom, who was using the loyalty programs that include things like free shipping, and also to see who was most likely to use vouchers or price matching apps. After looking at all the data, the study showed that there are five specific types of M-Shoppers. Each group has similar traits and behaviors that retailers can use to target them specifically.
There were a few surprises in the data they collected. The article claims to “debunk the myth” of showrooming as it is not as prevalent as at first retailers feared. The vast majority of consumers (over 60%) use the mobile technology simply to get more information if they use it at all. Additionally, these are not just the millennials as was originally thought. The facts are that 74% of M-Shoppers are over the age of 29. Also, price is not the only value of M-Shoppers; they are also driven by immediacy and convenience. Finally, loyalty programs are motivating members to buy the product in store, even if the price is the same or less online.
In my post, "The Rise of Mobile Shoppers and How You Can Reach Them", I gave some tips on how to reach your customers through mobile technology, which includes online vouchers, information apps, loyalty programs and mobile payment processing. I have suggested specific activities that will help retailers target each of the five groups.
This infographic captures the concept perfectly.
The 5 Types of M-Shoppers and how you can use mobile technology to reach them:
1. Exploiters: These are the smallest group of M-Shoppers currently (6%). They are the most likely to showroom. But retailers would be wise to try to entice this group to still buy from their organization by improving the effectiveness and efficiency of their website. Apparently, this group is almost as likely to buy it from their site as they are from a competitor.
Mobile Strategy: Vouchers, Mobile Payment Processing
2. Savvy's: This group knows what they want and how to look for it. They are the second smallest group (13%) but the best group for targeting with mobile experiences. Because they are comfortable with their technology, the savvy's are the best group for testing loyalty programs, offers and new programs through their mobile devices.
Mobile Strategy: Vouchers, Information Apps, Loyalty Programs, Mobile Payment Processing
3. Price Sensitive's: Slightly larger than the Savvy's (at 19%), this group responds to both types of experiences: retail and mobile. They do not always use their mobile devices when shopping and usually respond well to store promotions. This is a group to target with x and Y.
Mobile Strategy: Vouchers, Loyalty Programs
4. Traditionalists: This group poses the least threat of showrooming of all the groups. That’s because they are mostly using the phone to consult with friends and family or to look up online reviews (sound like anyone you know?). Traditionalists are likely to interact with your company in the store, on the website, and through an app. They are also likely to respond to a QR code. Generally, however, this group (which is about 30% of the market) is going to buy in the store.
Mobile Strategy: Information apps, loyalty programs
5. Experience Seekers: As the largest group in the study (at 31%), the experience seekers value the customer experience more than price. The group shows retailers that there are lots of opportunities to expand the mobile experience with their shoppers. But they also show that retailers must also provide an excellent in-store experience.
Mobile Strategy: Loyalty programs
The retail experience has changed in recent years with the introduction of mobile technology, to be certain. According to the study by Columbia Business School and AIMIA, however, it is not a threat to the retail business but an opportunity to engage your customers on another level. And of course, another way to enhance their customer experience with your brand. Retailers that can segment their customers and target them with specific mobile enhancements can use this new opportunity to increase their repeat business and loyalty from their consumers, in the store and otherwise.
I would be really interested to hear how are you enhancing your retail customer experience with mobile technology?
RELATED POSTS:
Top 5 Online Retail Strategies for Holiday 2013
Wednesday, October 9, 2013
Outlet execs celebrate robust growth
SOURCE: SCT NEWSWIRE - ICSC.ORG
There is plenty to celebrate, executives attending the Value Retail News Fall Outlet Leasing and Marketing Convention were reminded Monday. While most sectors have contended with modest growth since the recession, the outlet center sector is on fire.
Since 2009, sales generated at the 205 outlet centers in North America have increased by $7.7 billion to $27.6 billion, representing a 28 percent increase in just four years, noted Michael P. Kercheval, president and CEO of ICSC.
“No other retail sector can say that the recession of 2009 was a good thing,” he told the gathering in East Rutherford, New Jersey. “But it opened the eyes of the American consumer at a time when outlets were strategically and analytically ready for expansion.”
Outlet shopping centers were first opened in the 1970s, and today some 15 million shoppers visit them every week. “We are all optimistic about outlet retailing; who couldn’t be?,” Kercheval said. “Since 2006, 39 outlet centers have opened in North America. In contrast, there has only been one traditional mall that has opened in that same period.”
This year alone the outlet industry added 5.4 million square feet of gross leasable area in North America, bringing the industry total to 77.3 million square feet. That new GLA came from nine phase 1 outlet centers and four traditional centers completing their conversion to outlet tenancy, as well as expansions to nine existing centers. Planned for 2014 are 11 phase 1 outlet centers. Eight will open in the U.S. and three in Canada.
“Outlets are a growth vehicle even in unprecedentedly difficult macroeconomic times,” Kercheval said. “And outlet center occupancy stands at better than 95 percent.” Little wonder, then, that conventional mall developers are getting into the outlet center business. Those that have done so include CBL, Taubman, Macerich, New England Development, Federal Realty, Ben Carter, PREIT and Rockefeller Group.
On the retail front, more than 150 outlet retailers told VRN they would expand their chains next year, adding more than 1,200 new outlet units.
The new joint venture between Simon Property Group and McArthurGlen Group will mean that even more brands will be criss-crossing the Atlantic to open outlet stores in Europe and North America.
The convention concludes Tuesday.
There is plenty to celebrate, executives attending the Value Retail News Fall Outlet Leasing and Marketing Convention were reminded Monday. While most sectors have contended with modest growth since the recession, the outlet center sector is on fire.
Since 2009, sales generated at the 205 outlet centers in North America have increased by $7.7 billion to $27.6 billion, representing a 28 percent increase in just four years, noted Michael P. Kercheval, president and CEO of ICSC.
“No other retail sector can say that the recession of 2009 was a good thing,” he told the gathering in East Rutherford, New Jersey. “But it opened the eyes of the American consumer at a time when outlets were strategically and analytically ready for expansion.”
Outlet shopping centers were first opened in the 1970s, and today some 15 million shoppers visit them every week. “We are all optimistic about outlet retailing; who couldn’t be?,” Kercheval said. “Since 2006, 39 outlet centers have opened in North America. In contrast, there has only been one traditional mall that has opened in that same period.”
This year alone the outlet industry added 5.4 million square feet of gross leasable area in North America, bringing the industry total to 77.3 million square feet. That new GLA came from nine phase 1 outlet centers and four traditional centers completing their conversion to outlet tenancy, as well as expansions to nine existing centers. Planned for 2014 are 11 phase 1 outlet centers. Eight will open in the U.S. and three in Canada.
“Outlets are a growth vehicle even in unprecedentedly difficult macroeconomic times,” Kercheval said. “And outlet center occupancy stands at better than 95 percent.” Little wonder, then, that conventional mall developers are getting into the outlet center business. Those that have done so include CBL, Taubman, Macerich, New England Development, Federal Realty, Ben Carter, PREIT and Rockefeller Group.
On the retail front, more than 150 outlet retailers told VRN they would expand their chains next year, adding more than 1,200 new outlet units.
The new joint venture between Simon Property Group and McArthurGlen Group will mean that even more brands will be criss-crossing the Atlantic to open outlet stores in Europe and North America.
The convention concludes Tuesday.
Wednesday, October 2, 2013
LL Bean and Nordstrom Flex Pop-Up Strategy
Just in time for the holidays, both Nordstrom and LL Bean are adding pop-up shops in a bid to build sales and broaden their appeal. And retail experts say they expect to see even more pop-ups as retailers try to win back online shoppers.
“While pop-up stores have been around for a long time, they will begin to play an even more critical role in the future,” retail consultant Doug Fleener tells Marketing Daily. “As more sales are done online, physical pop-ups offer new ways to connect with consumers and build buzz.”
Nordstrom is reportedly initiating a program called Pop-In @ Nordstrom, which Women’s Wear Daily describes as “an ongoing series of themed pop-up shops in eight Nordstrom stores and on nordstrom.com.” Ranging in size from 450 to 1,000 square feet, WWD says the first Pop-In will celebrate all things French, stocking a section of vintage Chanel and other designers, as well as items from Merci in Paris, a store that donates 100% percent of its sales to Madagascar. (A spokesperson for Nordstrom declined to comment.)
And L.L. Bean opened a Boston pop-up shop just briefly, driving its Bootmobile down from Freeport, Maine headquarters. Its shop, at a two-day event designed to showcase American craftsmanship, showed off its stitching prowess, and offered shoppers the chance to buy some 60 varieties of its namesake boot.
A spokesperson for L.L. Bean says the next pop-up is planned for NYC Flea in December, and that the retailer will also have a pop-up holiday kiosk in the Natick, Mass., mall, selling Bean Boot colors that will only be available in the pop-up.
Fleener, president of Dynamic Experiences Group, these efforts are more than a marketing tactic. “It can be a retail strategy, as well.” With holiday sales accounting for some 30% of most retailers’ revenue, seasonal pop-ups can add significantly to sales. “If you look at how much e-commerce has taken out of the market, it’s huge. People used to go to stores to seek out something different, and now they do that online. So pop-ups a chance to bring new ideas to customers.” He says that he also expects to see more co-branding pop-ups, such as Nordstrom’s partnership with Nike’s Converse All Stars earlier this year.
Fleener says that as consumers have become increasingly comfortable with limited-edition offerings, including the popularity of flash-sale websites, the bar is much higher.
The bar is much higher, though—consumers expect pop-ups to offer something truly special. “If the pop-up experience is unique, people will seek it out.”
RELATED POSTS:
Neiman Marcus, Nordstrom, Bloomingdales and Saks increase outlets
Sunday, September 22, 2013
Helzberg Diamonds new outlet store concept opens at Legends Outlets Kansas City
Helzberg
Diamonds to Celebrate Outlet Conversion with Month-Long Insider’s Club Event
During the month-long celebration, customers registering in-store as Helzberg Diamonds Outlet Insiders will receive a free Helzberg Diamonds signature “I Am Loved” pearl bracelet and be treated to a wide array of special offers.
“We’re thrilled to celebrate the grand opening of our new outlet store concept in Kansas City, our hometown market,” said Helzberg Diamonds Chairman and Chief Executive Officer Beryl Raff. “As the retail landscape continues to rapidly evolve, our new outlet store concept represents Helzberg Diamonds’ own evolution to proudly serve an even wider customer base. We are not only looking forward to a successful outlet store grand opening in Kansas City, but are looking forward to expanding our footprint in the outlet arena in the years to come.”
Helzberg Diamonds Outlet at Legends Outlets Kansas City marks the company’s ninth open and operating outlet store throughout the United States. Most recently, Helzberg Diamonds celebrated new outlet store grand openings at Fashion Outlets of Chicago, Phoenix Premium Outlets and Livermore Premium Outlets. In addition, the company plans to convert its current location at Arundel Mills in Hanover, Md., to an outlet store concept by the end of 2013.
Ground-up outlet center development projects have far outpaced the development of super-regional malls in the United States in recent years. Nineteen outlet centers have celebrated grand openings since 2008 while only six super regional malls have been developed. In fact, Legends Outlets Kansas City announced its conversion to an outlet shopping center in 2010.
According to Raff, customers are delighted with the company’s new outlet store shopping experience. “Since 1915 Helzberg Diamonds has enjoyed a rich and rewarding history as a respected and trusted jeweler. Our new and expanding outlet store collection complements our full-price and online distribution channels, each of which proudly offer our customers quality product, competitive pricing and always superb customer service.”
About Helzberg Diamonds
Helzberg Diamonds®, a retail and online jewelry store focused on customer service, was founded in 1915 and has more than 230 stores nationwide, featuring a wide selection of fine jewelry, including diamond engagement rings and wedding rings, precious gems and watches. Helzberg Diamonds takes pride in its history of offering exceptional value, a superior customer experience and a broad selection of quality jewelry. Helzberg Diamonds is based in North Kansas City, Mo., and is part of the Berkshire Hathaway, Inc. (NYSE symbol BRK/B) family of companies. For the locations nearest you, call
1-800-HELZBERG (800-435-9237) or visit helzberg.com.
SOURCE: Press Release - Sue Helondovitch
RELATED POSTS
KKR, Red Legacy Complete Acquisition of Legends Outlets Kansas City
Monday, September 16, 2013
Coach, Nordstrom Stores Boost Retail Outlet Expansion
Outlet centers have gained momentum the past couple of years as high-end retailers and brands have moved to feed the consumer's hunger for value in a slowly improving economy.
Upscale retailers like Nordstrom (JWN) and luxury handbag and accessories designer and retailer Coach (COH)have expanded their outlet store operations as they look to draw a new customer base and expand their multichannel efforts.
Nordstrom Rack is the off-price retail division of Nordstrom offering customers on-trend apparel, accessories, and shoes at an everyday savings of 30% to 70% off. The Rack carries merchandise from Nordstrom stores and Nordstrom.com, as well as specially purchased items from many of the top brands sold at Nordstrom, spokeswoman Kate DeToye told IBD via email.
The Rack is part of a larger growth story for the company with growth coming from online, full-line stores, and the Rack. Nordstrom has 127 Rack stores across the U.S., with plans to have 141 stores by the end of this year and 230 stores by the end of 2016.
The Rack is a strong contributor to the total Nordstrom offering, says DeToye, and Rack stores are "extremely productive" in terms of sales per square foot. Last year, the Rack exceeded $2.5 billion in total sales.
Nordstrom selects Rack locations where there's an opportunity to serve more customers. The idea is to locate the stores so they are as convenient and accessible as possible. Only five of its Rack stores nationwide are in outlet centers.
Coach also has big plans to expand its factory stores. Coach had 193 factory stores and 351 full-price stores in North America at the close of fiscal 2013, which ended June 29.
It plans to open about 20 new stores in fiscal 2014 ending June 28, at least 15 of which will be factory outlets, says spokeswoman Andrea Shaw Resnick.
Coach sees outlet stores as a way to serve a different set of customers than those who shop at its full-price stores.
"For years we've explained that it is a very different customer that shops in the respective channels," said Resnick. "The full-price customer wants what's hot now, while the factory consumer wants brands but is value/price conscious and is willing to 'wait'," she said.
About 85% of what is sold in factory stores is made for factory, she adds, with the remainder full-price discontinued product from previous seasons/years.
"Full-price has to lead the brand and provide halo and buzz and fashion credibility," said Resnick.
"But factory represents a growth opportunity in North America as the channel continues to evolve."
Coach is the second-largest company by market cap in IBD's Apparel-Clothing Manufacturers group, after VF Corp. (VFC) and before Michael Kors Holdings (KORS), while Nordstrom is third largest in the Retail-Department Stores industry group after Macy's (M) and Kohl's Corp. (KSS) .
RELATED POSTS:
Neiman Marcus, Nordstrom, Bloomingdales and Saks increase outlets
Monday, September 9, 2013
More than 600 new jobs in Birch Run
Job Fair next week
BIRCH RUN -- Need a job? Head to Birch Run next week.
The Chamber of Commerce there is sponsoring a job fair. A spokeswoman says more than 600 jobs need to be filled. In the past, many of the jobs will be at the Premium Outlets of Birch Run, so they'd be service-type jobs. And some will likely be seasonal and perhaps part time. But others are full time. Some are hourly others salaried.
Not all of the jobs are at the Outlets. A news release indicates some are " retail, hotel/hospitality, restaurant, clerical, automotive and manufacturing".
Employers will be ready to meet prospective applicants. So bring your resume.
The Job Fair will be held Wednesday September 18th, from 2 till 7 at the Birch Run Expo Center. Last year more than 2,500 people attended the event.
Thursday, August 29, 2013
DSW looking at smaller stores as it continues expansion
 |
| Courtesy DSW |
DSW Inc. may get bigger by being smaller.
The Columbus-based shoe retailer this fall plans to test a store format that is roughly half the size of the DSW you’re used to shopping. The test stores will be around 10,000 square feet; the average DSW is 22,000 square feet.
“If successful, these small-format stores will create a new growth vehicle for DSW, which could significantly expand our store count potential,” CEO Mike McDonald told securities analysts this week.
He didn’t quantify that potential, but the test comes at a time when DSW (NYSE:DSW) is back in growth mode. The company expects to open 30 stores in 2013, including the two small shops, a year after it opened 39 stores – the most openings in a calendar year since 2008.
The small stores will cover all the footwear categories but hold a smaller selection.
“We will tailor these assortments to meet the needs of the local market,” McDonald said.
Sites for the test stores weren’t disclosed.
The chain runs 377 stores across the U.S. and manages the shoe departments for 351 department stores, specialty stores and boutiques, including the 39-store Loehmann’s Inc. chain, which it signed this summer.
DSW reported its second-quarter earnings Tuesday.
Sunday, August 18, 2013
Toys R Us to open 900,000 square feet of new stores in 2013
Some U.S. stores will be converted to what the Wayne, N.J.–based retailer calls its “side-by-side” format, which unites the company’s Toys R Us and Babies R Us banners under one roof. Since 2006, the company has converted approximately 25 percent of its wholly owned global store base to the side-by-side format.
Outside the U.S., the chain will open new, wholly owned stores in France, Germany, Hong Kong, Japan, Malaysia, Poland, Spain, Taiwan, Thailand and the U.K. Plans also call for 22 new licensed stores in Denmark, Egypt, Israel, Norway, Philippines, Saudi Arabia, South Africa and South Korea. Seven of the new licensed stores will be in South Korea. New stores will range in size from 3,000 square feet to 60,000 square feet.
The company says its most significant expansion plans for 2013 are in China, where it has already begun operating several of 22 brand-new stores scheduled to open there this year. Expanding its business in China has been a priority for Toys R Us and follows the launch of an e-commerce site and the opening of its first stores in Beijing last year. By the end of the year, the company plans to operate 51 stores in 27 cities throughout China. In October 2011, Toys R Us Inc. acquired the majority stake in its business in Greater China and Southeast Asia from Fung Retailing. With this agreement, the existing Toys R Us licensed operations in this region became 70-percent majority-owned and controlled by Toys R Us Inc. and 30-percent owned by Fung Retailing.
“We’re pleased to continue growing our store base to make our brand more accessible to parents and kids throughout the world,” said Antonio Urcelay, interim CEO, in a press release. “This expansion demonstrates our ongoing commitment to our long-term strategy – advancing our business in international markets with high growth potential and the continued integration of our toy and juvenile products businesses under one roof.”
The retailer said first-quarter sales fell 7.8 percent to $2.4 billion from the same period in 2012.Same-store sales were down 8.4 percent at the retailer’s U.S. stores and 5.8 percent at its non-U.S. stores. The company ended the first quarter with about $1.7 billion of liquidity, including cash and cash equivalents of $470 million and unused availability under committed lines of credit of $1.2 billion.
As of the first quarter, the company operated 870 Toys R Us and Babies R Us stores in the U.S., and about 665 non-U.S. stores and about 160 licensed stores in 35 countries and jurisdictions. In addition, it operates the FAO Schwarz brand and sells extraordinary toys in the brand’s flagship store on Fifth Avenue in New York City.
SOURCE: ICSC
RELATED POSTS:
Toys "R" Us outlet opens Friday in Las Americas Premium Outlets
Monday, August 12, 2013
Youth Unemployment hurts Back to School Sales
Back to school, but not work
CNBC's Courtney Reagan provides a look a teen unemployment and its impact on retailers.
RELATED POSTS:
Teens are shopping—just not at the full-price mall
Monday, August 5, 2013
Tatyana Designs Opens First "Factory" Store in the Prestige Outlet Mall in Chesterfield
Represents Sixteenth Bettie Page Location - Fifth Opening in 2013
LAS VEGAS, Aug 02, 2013 (GLOBE NEWSWIRE via COMTEX) -- Tatyana Designs, Inc. (the "Company") (otc pink:TATD),a growing retailer specializing in contemporary designs inspired by the iconic Bettie Page, today announced the opening of its first "Factory" store located at the new Prestige Outlet Mall in Chesterfield (St. Louis), Missouri. The Bettie Page Boutique occupies one of the premier spaces at the apex of the new Taubman property.
"Our newest Bettie Page boutique is our first foray into a 'Factory' store," notes Tatyana Designs co-CEO Jan Glaser. "We continue to be gratified by the enthusiastic acceptance of Tatyana's designs by women from all walks of life. Moreover, we are happy that our co-tenancy in the new Prestige Outlet Mall includes such iconic brands as Polo - Ralph Lauren, Abercrombie and Fitch, Lucky Brand Jeans and Restoration Hardware."
"The Bettie Page Factory Store will feature styles that are being retired in addition to a special line of dresses and separates especially for the Factory store," noted Glaser. "The developer of the property, Taubman Prestige Outlets, has been a great partner in this venture. They have designated design teams that captured our look to perfection and helped realize the vision to make our newest store spectacular."
"We are confident that our new St. Louis location will track the success of our other fifteen company-owned stores all located in prime 'street' or up-scale mall locations," continued Mr. Glaser. "We have an enormous and growing following and that fact, combined with the amazing location, provides great confidence Bettie Page's newest store will be met with success."
About the Company - Based in Las Vegas, Nevada, Tatyana Designs, Inc. is a growing retailer specializing in contemporary designs inspired by the 1940's and 50's - the "Golden Age" of fashion. The Company owns significant trademark and license rights, the most prominent being the exclusive license for dresses and retail stores carrying the moniker of the iconic Bettie Page. The merchandise offered through the boutiques, e-commerce and wholesale divisions offer a diverse mix of high-quality and attractively priced apparel, jewelry, accessories and gifts. Bettie Page Boutiques and e-commerce target the 18-35 year-old, fashion conscious female customer, but women of all ages are attracted to the unique retro inspired, yet modern, look. New product styles are presented monthly. For more information on the company please visit the Web site at www.tatyanadesigns.com.
Trademark Information: Bettie Page is a trademark registered to Bettie Page, LLC (www.BettiePage.com) and licensed for use by the Company. All other trade names are either trademarks or registered trademarks of their respective holders.
Cautionary note on forward-looking statements:
Certain statements in this release are "forward-looking statements" made pursuant to the safe-harbor provisions of the Private Securities Litigation Reform Act of 1995. Such forward-looking statements reflect the Company's current expectations or beliefs concerning future events and are subject to various risks and uncertainties that may cause actual results to differ materially from those that we expected, including: possible adverse changes in general economic conditions and their impact on consumer confidence and spending; possible inability to predict and respond in a timely manner to changes in consumer demand; possible loss of key management or inability to attract and retain the talent required for our business; possible inability to maintain and enhance our brand; possible inability to successfully implement our growth strategies or manage our growing business; possible inability to successfully open new boutiques as planned; and possible inability to sustain levels of comparable-boutique sales. For a discussion of these and other risks and uncertainties that could cause actual results to differ materially from those contained in our forward-looking statements, please refer to the Company's most recent public corporate documents and risk factors discussed therein (www.otcmarkets.com/stock/TATD/filings). We undertake no obligation to publicly update or revise any forward-looking statement. Future results may differ materially from the Company's current expectations.
SOURCE: MARKETWATCH
RELATED POSTS:
Taubman Prestige Outlet Mall is open
Sunday, July 28, 2013
Macy’s now open at Gurnee Mills
Macy's has made its long-awaited debut at Gurnee Mills and is receiving high marks from some shoppers.
At least a couple hundred customers were in line for a ribbon-cutting ceremony for Wednesday morning's grand opening. Gurnee Mayor Kristina Kovarik, village board trustees and other dignitaries attended the festivities.
"Simon Group had a vision, which took a lot of guts," Kovarik said before the doors opened amid a festive atmosphere. "A lot of guts on the part of Simon Group, a lot of guts on the part of Macy's, a lot of guts by the village of Gurnee. Because, like anything in business, it's always a gamble. And this was a gamble, but everybody had the grit and the fortitude and the determination to see it through."
While it is Macy's first venture in a mall known for outlet and value shopping, the 149,000-square-foot store is anchoring Gurnee Mills' new full-price wing. Jan McBee and her sister-in-law, Sherry Holmen, both of Grayslake, led the pack into the Macy's and gave it a thumbs-up.
McBee and Holmen like the Starbucks near the social dresses department and the store's one-level layout, which is similar to a racetrack. They also like that Macy's, which has a Vernon Hills store, located in Gurnee.
"We've been always running to Vernon Hills," Holmen said. "You have to go through Libertyville and all that traffic. So, this is a perfect, perfect location and we needed a big store out here."
Gurnee Mills opened in 1991 and was the first in the Chicago area with an outlet concept. However, Gregg Goodman, president of Simon Property Group's The Mills, said research showed Gurnee-area consumers wanted some higher-end retail options and specifically asked for Macy's.
"I think that what we're providing on this property is spot-on to what the customer wants in an out-of-home environment," Goodman said. "And we're excited about it."
Other stores in Gurnee Mills' new full-price area that opened this week include Victoria's Secret PINK, Bachrach and Crazy 8.
Macy's employees handed $10 gift cards to the first 300 customers who went through the store's main east-side entrance. Simone Coisman of Gurnee was one of two shoppers who received a $500 gift card.
Coisman and her husband, David, are frequent mall walkers and decided at the last minute to join the Macy's line. Simone Coisman said she likes the way Gurnee Mills is being upgraded.
"I think it's a good thing they're doing to get some more regular retail to draw people here to the mall," Coisman said.
Shopping is a big deal to Gurnee village government, because sales tax represents 48 percent of general fund revenue.
Village officials project $16.6 million in sales tax revenue for the fiscal year that started May 1 and runs through April 30, 2014. If the projection holds, the sales tax would increase by $325,000 or 2 percent from the last budget year.
Tuesday, July 23, 2013
Luxury brands must maintain status when opening outlet stores
By Erin Shea July 18, 2013 Luxury Daily
 |
| Prada outlet at Livermore Premium Outlets, CA |
Luxury brands that open outlet stores must maintain the brand’s status and prevent outlet items from overshadowing core products to avoid diluting the brand.
Outlet stores can benefit luxury brands in a number of ways such as getting more brand exposure and helping to create new brand enthusiasts. However, if the outlet is not managed properly, it could drastically hurt a luxury brand’s reputation.
“Brand managers must carefully modulate exposure in the outlet channel always in a brand-appropriate way with continued execution in full price to ensure the benefits outweigh the cost to brand equity,” said Marie Driscoll, CEO and chief consultant at Driscoll Advisors, New York.
“All growth depends on maintenance of elevated brand positioning,” she said.
Managing the outlet
Premium Outlets, a national chain that maintains outlets across the United States, Canada, Japan, Malaysia and Mexico, has a number of luxury brand outlets at its various properties.
Brands with stores at Premium Outlet locations include Bottega Veneta, Burberry, Chloé, Diane von Furstenberg, Christian Dior, Ermenegildo Zegna, Escada, Fendi, Gucci, Hugo Boss, John Varvatos, Michael Kors, Mulberry, Oscar de la Renta, Porsche Design, Prada, Reed Krakoff, Roberto Cavalli, Saint Laurent Paris, Salvatore Ferragamo, Tom Ford, Valentino and Versace.
Also, a number of larger retailers have specific discounted stores scatted around the U.S. such as Saks Off Fifth, Bloomingdale’s The Outlet Store and Barneys New York Warehouse. These stores are often in outlet mall settings.
If not maintained properly, an outlet could hurt a luxury brand’s reputation.
Luxury brands should make their core products the focus of their brand efforts. If they do not, products with a lower price point could steal the focus from luxury products.
“If the luxury brand decides to make specific product for the outlet stores, which happens more than consumers realize, it can become a distraction from the core business,” said Paula Rosenblum, managing partner at RSR Research, Miami, FL.
“Management should always be focused on building the brand, not on creating its own low-priced alternative,” she said.
Also, if luxury brands choose to open an outlet store, they should do so where other luxury brands already have outlets as to not devalue the brand.
Selling older products, instead of creating new ones specifically for an outlet, could also help a luxury brand maintain its status.
“Only locate in outlets with other luxury brands and only sell end-of-season goods,” Driscoll Advisors’ Ms. Driscoll said.
New customers, more sales
However, not all outlet stores hurt luxury brands.
Outlets can help reach younger and aspirational consumers because of their entry-level products at lower price points. Younger generations are a crucial target for luxury brands.
For fashion brands to survive, they need to rethink their overarching strategies and long-term marketing efforts to keep up with the times and gain new customers. However, luxury brands need to target these consumers carefully so they do not lose their loyal fan base in the process (see story).
Also, entry-level products such as beauty items and fragrances can help luxury brands establish life-long connections with consumers at a young age.
Since it is imperative that luxury brands gain younger consumers to survive, having entry-level products for younger, not-yet-affluent consumers can be a good way to introduce them to a brand. However, luxury brands cannot forget their core audience when promoting entry-level products to avoid losing loyal customers and devaluing their brand .
In addition to possibly creating new brand enthusiasts, outlets can help brands generate revenue due to the larger amount of items that are sold compared to boutiques.
“They provide a way to access the aspirational consumer,” Ms. Rosenblum said.
“It is a good place to sell excess product while retaining control of the brand, compared to using a discounter, and it is incremental revenue,” she said.
Furthermore, outlet malls can help gain additional revenue for brands from travelers at tourist destinations, especially for international customers who may not be able to get certain products at home.
“I’ve noticed that many vacation destinations contain outlet malls,” Ms. Rosenblum said.
“They’re a great tourist activity for rainy days and, again, a big money-maker,” she said.
Final take
Erin Shea, editorial assistant on Luxury Daily, New York
Erin Shea is an editorial assistant on Luxury Daily.
RELATED POSTS:
Outlet stores can benefit luxury brands in a number of ways such as getting more brand exposure and helping to create new brand enthusiasts. However, if the outlet is not managed properly, it could drastically hurt a luxury brand’s reputation.
“Brand managers must carefully modulate exposure in the outlet channel always in a brand-appropriate way with continued execution in full price to ensure the benefits outweigh the cost to brand equity,” said Marie Driscoll, CEO and chief consultant at Driscoll Advisors, New York.
“All growth depends on maintenance of elevated brand positioning,” she said.
Managing the outlet
Premium Outlets, a national chain that maintains outlets across the United States, Canada, Japan, Malaysia and Mexico, has a number of luxury brand outlets at its various properties.
Brands with stores at Premium Outlet locations include Bottega Veneta, Burberry, Chloé, Diane von Furstenberg, Christian Dior, Ermenegildo Zegna, Escada, Fendi, Gucci, Hugo Boss, John Varvatos, Michael Kors, Mulberry, Oscar de la Renta, Porsche Design, Prada, Reed Krakoff, Roberto Cavalli, Saint Laurent Paris, Salvatore Ferragamo, Tom Ford, Valentino and Versace.
Also, a number of larger retailers have specific discounted stores scatted around the U.S. such as Saks Off Fifth, Bloomingdale’s The Outlet Store and Barneys New York Warehouse. These stores are often in outlet mall settings.
If not maintained properly, an outlet could hurt a luxury brand’s reputation.
Luxury brands should make their core products the focus of their brand efforts. If they do not, products with a lower price point could steal the focus from luxury products.
“If the luxury brand decides to make specific product for the outlet stores, which happens more than consumers realize, it can become a distraction from the core business,” said Paula Rosenblum, managing partner at RSR Research, Miami, FL.
“Management should always be focused on building the brand, not on creating its own low-priced alternative,” she said.
Also, if luxury brands choose to open an outlet store, they should do so where other luxury brands already have outlets as to not devalue the brand.
Selling older products, instead of creating new ones specifically for an outlet, could also help a luxury brand maintain its status.
“Only locate in outlets with other luxury brands and only sell end-of-season goods,” Driscoll Advisors’ Ms. Driscoll said.
 |
| Armani outlet at Phoenix Premium Outlets, Chandler, AZ |
New customers, more sales
However, not all outlet stores hurt luxury brands.
Outlets can help reach younger and aspirational consumers because of their entry-level products at lower price points. Younger generations are a crucial target for luxury brands.
For fashion brands to survive, they need to rethink their overarching strategies and long-term marketing efforts to keep up with the times and gain new customers. However, luxury brands need to target these consumers carefully so they do not lose their loyal fan base in the process (see story).
Also, entry-level products such as beauty items and fragrances can help luxury brands establish life-long connections with consumers at a young age.
Since it is imperative that luxury brands gain younger consumers to survive, having entry-level products for younger, not-yet-affluent consumers can be a good way to introduce them to a brand. However, luxury brands cannot forget their core audience when promoting entry-level products to avoid losing loyal customers and devaluing their brand .
In addition to possibly creating new brand enthusiasts, outlets can help brands generate revenue due to the larger amount of items that are sold compared to boutiques.
“They provide a way to access the aspirational consumer,” Ms. Rosenblum said.
“It is a good place to sell excess product while retaining control of the brand, compared to using a discounter, and it is incremental revenue,” she said.
Furthermore, outlet malls can help gain additional revenue for brands from travelers at tourist destinations, especially for international customers who may not be able to get certain products at home.
“I’ve noticed that many vacation destinations contain outlet malls,” Ms. Rosenblum said.
“They’re a great tourist activity for rainy days and, again, a big money-maker,” she said.
Final take
Erin Shea, editorial assistant on Luxury Daily, New York
Erin Shea is an editorial assistant on Luxury Daily.
RELATED POSTS:
Neiman Marcus, Nordstrom, Bloomingdales and Saks increase outlets
Sunday, July 21, 2013
Neiman Marcus, Nordstrom, Bloomingdales and Saks increase outlets
By Kyle Stock - July 16, 2013 Bloomberg Business Week
High-end department stores are slumming … sort of.
At pricey apparel retailers such as Neiman Marcus and Bloomingdales (M), outlet stores may soon outnumber traditional locations, according to a new report by Bloomberg Industries. In fact, they already do at Saks (SKS) and Nordstrom (JWN). Some 60 percent of Saks locations are now outlets, and all but two of the 15 stores it plans to open in the next two years will be discount centers. Nordstrom meanwhile, has 127 “Rack” outlets and plans to open another 17 by the end of the year..
The strategy is a simple play for the bargain-hunters who have driven handsome returns for Ross Stores and TJ Maxx of TJX Companies (TJX). “It’s predominantly an entirely different customer for these companies,” says Bloomberg Analyst Poonam Goyal. “They know they can’t afford the full-line stuff, but they still desire the brand.”
A steady stream of thrifty customers pays off in tight times. As the economy buckled in 2009, combined revenue at Ross and TJX swelled by 5 percent, while sales at Neiman Marcus, Nordstrom, and Saks slid by 10 percent.
“It really took the recession for them to see the opportunity there,” Goyal says.
Separating shoppers by willingness to pay—better known as price differentiation—has long been a proven business strategy. It’s tough for a mid-market player such as Macy’s, but it’s perfect for a company that focuses on pricier products.
The trick, however, is to make sure that people who are willing to pay the higher price can’t easily switch to the cheaper option. That’s the beauty of outlets; they physically separate buyers. They also let high-end brands offload stale inventory without slashing prices in flagship stores, conditioning affluent customers to wait for discounts.
The discount stores are often more profitable than the glitzier retail hubs. In terms of revenue per square foot, Nordstrom Rack locations sell 40 percent more than the company’s traditional locations, according to the Bloomberg analysis. And expenses are lower at outlets, whose shoppers generally don’t need to be enticed by a swarm of sales staff, or by expensive displays and fixtures.
“The only real danger for outlets,” Goyal says, “is if everyone suddenly wants to pay full price.”
RELATED POSTS:
High-end department stores are slumming … sort of.
At pricey apparel retailers such as Neiman Marcus and Bloomingdales (M), outlet stores may soon outnumber traditional locations, according to a new report by Bloomberg Industries. In fact, they already do at Saks (SKS) and Nordstrom (JWN). Some 60 percent of Saks locations are now outlets, and all but two of the 15 stores it plans to open in the next two years will be discount centers. Nordstrom meanwhile, has 127 “Rack” outlets and plans to open another 17 by the end of the year..
The strategy is a simple play for the bargain-hunters who have driven handsome returns for Ross Stores and TJ Maxx of TJX Companies (TJX). “It’s predominantly an entirely different customer for these companies,” says Bloomberg Analyst Poonam Goyal. “They know they can’t afford the full-line stuff, but they still desire the brand.”
A steady stream of thrifty customers pays off in tight times. As the economy buckled in 2009, combined revenue at Ross and TJX swelled by 5 percent, while sales at Neiman Marcus, Nordstrom, and Saks slid by 10 percent.
“It really took the recession for them to see the opportunity there,” Goyal says.
Separating shoppers by willingness to pay—better known as price differentiation—has long been a proven business strategy. It’s tough for a mid-market player such as Macy’s, but it’s perfect for a company that focuses on pricier products.
The trick, however, is to make sure that people who are willing to pay the higher price can’t easily switch to the cheaper option. That’s the beauty of outlets; they physically separate buyers. They also let high-end brands offload stale inventory without slashing prices in flagship stores, conditioning affluent customers to wait for discounts.
The discount stores are often more profitable than the glitzier retail hubs. In terms of revenue per square foot, Nordstrom Rack locations sell 40 percent more than the company’s traditional locations, according to the Bloomberg analysis. And expenses are lower at outlets, whose shoppers generally don’t need to be enticed by a swarm of sales staff, or by expensive displays and fixtures.
“The only real danger for outlets,” Goyal says, “is if everyone suddenly wants to pay full price.”
RELATED POSTS:
Nordstrom Rack Opening 103 New stores
Neiman Marcus, Saks among retailers at Fashion Outlets of Chicago
Thursday, July 18, 2013
Monday, July 8, 2013
Top 5 Summer Morale Boosters
Ok, so every company isn't near the beach. That's OK, the point is to take a day and have a small company retreat at the beach or a local park. The cost is little but the return in morale and team building is huge.
2. Summer Hours
Institute summer hours between Memorial Day and Labor Day. Close the office at 3 pm on Fridays. Your employees will love it and you will not loose any productivity. They will work harder to get everything done by 3.
3. Outdoor Work Space
On a beautiful summer day wouldn't you rather be outside. Set up an area outside with picnic tables in an area that has WiFi access. Encourage people to work outside when its nice.
4. Walk and Talk
Get people off their rears and out of the office. Take a walk and talk. You would be surprised how the fresh air and change in venue will inspire new and fresh ideas.
5. Grill Master
One day a week set up a grill on the dock or behind the office and grill up some hotdogs for lunch. The associates would love to see the boss in an apron behind the grill and it will be fun for everyone.
Mark Libell
RELATED POSTS:
10 Things To Do Every Workday
Tuesday, June 18, 2013
Nordstrom Rack Opening 103 New stores
Nordstrom Rack started in the basement of the downtown Seattle Nordstrom flagship store in 1973 as a way to clear merchandise. Since then the chain has successfully done the job, and earned a spot as an integral earner for the Nordstrom brand.
With success comes growth, and the news that Nordstrom Rack is looking to expand all over the country by adding a whooping 103 new stores! Beginning with 24 this year, including a 42,000-square-foot store in Brooklyn, the store will follow through with another 30 new stores in 2014. Besides Brooklyn, Nordstrom Rack is also expanding with stores in California, Texas, South Florida and Chicago.
In addition to brick-and-mortar stores aiding in the expansion, Rack could be making the jump to e-commerce. “It’s been helpful to work with Hautelook.com [which Nordstrom acquired in 2011],” said Colin Johnson, a spokesperson for Nordstrom. “We see a lot of potential to create a more robust experience. We realize that we have a way to go to make our online shopping capabilities a lot better.”
Thursday, June 13, 2013
Perry Ellis International (PERY) 20th Anniversary on NASDAQ and New Manhattan Headquarters
MIAMI, June 11, 2013 (GLOBE NEWSWIRE) -- On June 12, 2013, Perry Ellis International, Inc. (Nasdaq:PERY) will commemorate its 20th year trading on the NASDAQ under the stock symbol PERY, with a bell-ringing ceremony in New York. George Feldenkreis, PEI chairman and CEO, and Oscar Feldenkreis, vice chairman, president and COO, will be bringing the trading day to a close.
PEI is further highlighting its 20th anniversary as a publicly-traded company with a multi-brand campaign on the NASDAQ MarketSite Tower marquee in Times Square. During the month, a variety of videos for brands including Perry Ellis, Original Penguin, Rafaella, Laundry by Shelli Segal, Callaway golf apparel, PGA TOUR apparel, and others, will rotate on the 7-story high screen throughout the day. This represents approximately 10,000 square feet of illuminated signage and quite the anniversary present.
With global offices around the world, PEI continues to expand its fashion brands through new stores, expanded product offerings and attractive licensing agreements. In fact, the Company's New York-based brands, which include Perry Ellis and Original Penguin, will be moving into new offices where they can enjoy the increased productivity and idea-sharing opportunities of doing business together. It's an exciting move and to an exciting new location — the famous Hippodrome building, located at 1120 Avenue of the Americas.
Taking up residence on the 7th, 8th and 14th floors of the high-rise building, these powerhouse brands will now enjoy 96,350 square feet of space including new showrooms, conference rooms, executive offices, associate work spaces and more.
"This move marks a milestone for Perry Ellis," said Oscar Feldenkreis. "We are thrilled with the potential of this new location and look forward to collaborative results of consolidating our showrooms and offices into one location."
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer, distributor and licensor of a broad line of high quality men's and women's apparel, accessories and fragrances, as well as select children's apparel. The Company's collection of dress and casual shirts, golf sportswear, sweaters, dress pants, casual pants and shorts, jeans wear, active wear, dresses and men's and women's swimwear is available through all major levels of retail distribution. The Company, through its wholly owned subsidiaries, owns a portfolio of nationally and internationally recognized brands, including: Perry Ellis®, Jantzen®, Laundry by Shelli Segal®, C&C California®, Rafaella®, Cubavera®, Ben Hogan®, Centro®, Munsingwear®, Savane®, Original Penguin® by Munsingwear®, Grand Slam®, Natural Issue®, Pro Player®, the Havanera Co.®, Gotcha®, MCD®, John Henry®, Mondo di Marco®, Redsand®, Manhattan®, Axist®, Farah®, Anchor Blue®, Miller's Outpost®, Tahoe River Outfitters®, Original Khaki Company® and Techworks®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® and Jag® for swimwear, and Callaway®, PGA TOUR® and Champions Tour® for golf apparel. Additional information on the Company is available at http://www.pery.com.
Safe Harbor Statement
We caution readers that the forward-looking statements (statements which are not historical facts) in this release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are based on current expectations rather than historical facts and they are indicated by words or phrases such as "anticipate," "believe," "budget," "contemplate," "continue," "could," "estimate," "expect," "guidance," "indicate," "intend," "may," "might," "plan," "possibly," "potential," "predict," "probably," "proforma," "project," "seek," "should," "target," or "will" and similar words or phrases or comparable terminology. We have based such forward-looking statements on our current expectations, assumptions, estimates and projections. While we believe these expectations, assumptions, estimates and projections are reasonable, such forward-looking statements are only predictions and involve known and unknown risks and uncertainties, and other factors that may cause actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements, many of which are beyond our control. These factors include: general economic conditions, a significant decrease in business from or loss of any of our major customers or programs, anticipated and unanticipated trends and conditions in our industry, including the impact of recent or future retail and wholesale consolidation, recent and future economic conditions, including turmoil in the financial and credit markets, the effectiveness of our planned advertising, marketing and promotional campaigns, our ability to contain costs, disruptions in the supply chain, our future capital needs and our ability to obtain financing, our ability to protect our trademarks, our ability to integrate acquired businesses, trademarks, trade names and licenses, our ability to predict consumer preferences and changes in fashion trends and consumer acceptance of both new designs and newly introduced products, the termination or non-renewal of any material license agreements to which we are a party, changes in the costs of raw materials, labor and advertising, our ability to carry out growth strategies including expansion in international and direct to consumer retail markets, the level of consumer spending for apparel and other merchandise, our ability to compete, exposure to foreign currency risk and interest rate risk, possible disruption in commercial activities due to terrorist activity and armed conflict, and other factors set forth in Perry Ellis International's filings with the Securities and Exchange Commission. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including those risks and uncertainties detailed in Perry Ellis' filings with the SEC. You are cautioned not to place undue reliance on these forward-looking statements, which are valid only as of the date they were made. We undertake no obligation to update or revise any forward-looking statements to reflect new information or the occurrence of unanticipated events or otherwise.
CONTACT: Perry Ellis International
Anita Britt
305-592-2830
PEI is further highlighting its 20th anniversary as a publicly-traded company with a multi-brand campaign on the NASDAQ MarketSite Tower marquee in Times Square. During the month, a variety of videos for brands including Perry Ellis, Original Penguin, Rafaella, Laundry by Shelli Segal, Callaway golf apparel, PGA TOUR apparel, and others, will rotate on the 7-story high screen throughout the day. This represents approximately 10,000 square feet of illuminated signage and quite the anniversary present.
With global offices around the world, PEI continues to expand its fashion brands through new stores, expanded product offerings and attractive licensing agreements. In fact, the Company's New York-based brands, which include Perry Ellis and Original Penguin, will be moving into new offices where they can enjoy the increased productivity and idea-sharing opportunities of doing business together. It's an exciting move and to an exciting new location — the famous Hippodrome building, located at 1120 Avenue of the Americas.
Taking up residence on the 7th, 8th and 14th floors of the high-rise building, these powerhouse brands will now enjoy 96,350 square feet of space including new showrooms, conference rooms, executive offices, associate work spaces and more.
"This move marks a milestone for Perry Ellis," said Oscar Feldenkreis. "We are thrilled with the potential of this new location and look forward to collaborative results of consolidating our showrooms and offices into one location."
About Perry Ellis International
Perry Ellis International, Inc. is a leading designer, distributor and licensor of a broad line of high quality men's and women's apparel, accessories and fragrances, as well as select children's apparel. The Company's collection of dress and casual shirts, golf sportswear, sweaters, dress pants, casual pants and shorts, jeans wear, active wear, dresses and men's and women's swimwear is available through all major levels of retail distribution. The Company, through its wholly owned subsidiaries, owns a portfolio of nationally and internationally recognized brands, including: Perry Ellis®, Jantzen®, Laundry by Shelli Segal®, C&C California®, Rafaella®, Cubavera®, Ben Hogan®, Centro®, Munsingwear®, Savane®, Original Penguin® by Munsingwear®, Grand Slam®, Natural Issue®, Pro Player®, the Havanera Co.®, Gotcha®, MCD®, John Henry®, Mondo di Marco®, Redsand®, Manhattan®, Axist®, Farah®, Anchor Blue®, Miller's Outpost®, Tahoe River Outfitters®, Original Khaki Company® and Techworks®. The Company enhances its roster of brands by licensing trademarks from third parties, including: Nike® and Jag® for swimwear, and Callaway®, PGA TOUR® and Champions Tour® for golf apparel. Additional information on the Company is available at http://www.pery.com.
Safe Harbor Statement
We caution readers that the forward-looking statements (statements which are not historical facts) in this release are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements are based on current expectations rather than historical facts and they are indicated by words or phrases such as "anticipate," "believe," "budget," "contemplate," "continue," "could," "estimate," "expect," "guidance," "indicate," "intend," "may," "might," "plan," "possibly," "potential," "predict," "probably," "proforma," "project," "seek," "should," "target," or "will" and similar words or phrases or comparable terminology. We have based such forward-looking statements on our current expectations, assumptions, estimates and projections. While we believe these expectations, assumptions, estimates and projections are reasonable, such forward-looking statements are only predictions and involve known and unknown risks and uncertainties, and other factors that may cause actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by such forward-looking statements, many of which are beyond our control. These factors include: general economic conditions, a significant decrease in business from or loss of any of our major customers or programs, anticipated and unanticipated trends and conditions in our industry, including the impact of recent or future retail and wholesale consolidation, recent and future economic conditions, including turmoil in the financial and credit markets, the effectiveness of our planned advertising, marketing and promotional campaigns, our ability to contain costs, disruptions in the supply chain, our future capital needs and our ability to obtain financing, our ability to protect our trademarks, our ability to integrate acquired businesses, trademarks, trade names and licenses, our ability to predict consumer preferences and changes in fashion trends and consumer acceptance of both new designs and newly introduced products, the termination or non-renewal of any material license agreements to which we are a party, changes in the costs of raw materials, labor and advertising, our ability to carry out growth strategies including expansion in international and direct to consumer retail markets, the level of consumer spending for apparel and other merchandise, our ability to compete, exposure to foreign currency risk and interest rate risk, possible disruption in commercial activities due to terrorist activity and armed conflict, and other factors set forth in Perry Ellis International's filings with the Securities and Exchange Commission. Investors are cautioned that all forward-looking statements involve risks and uncertainties, including those risks and uncertainties detailed in Perry Ellis' filings with the SEC. You are cautioned not to place undue reliance on these forward-looking statements, which are valid only as of the date they were made. We undertake no obligation to update or revise any forward-looking statements to reflect new information or the occurrence of unanticipated events or otherwise.
CONTACT: Perry Ellis International
Anita Britt
305-592-2830
Subscribe to:
Posts (Atom)