Thursday, October 17, 2013

MEXX OPENS NEW STORE AT TORONTO PREMIUM OUTLETS

TORONTO, FRIDAY, SEPTEMBER 26, 2013 - SOURCE: PRESS RELEASE Aisha Dhalla Torchia Communications 

Mexx is excited to announce the opening of its newest location at Toronto Premium Outlets in Halton Hills, Ontario. The new Mexx 6,000 square foot outlet store is located in the Greater Toronto Area and offers the latest collections for men, women and children in a retail experience that is inspired by city loft living.

Mexx has carefully curated its new stores to convey the comfort of home and real life while providing the right backdrop for new pieces that, once discovered, will be lived in, loved in, mixed with others and made their own.

“Our collections offer everyday fashion for real people,” Lanny Israel, Head of Marketing at Mexx.

“People who, like us, live life to its fullest and prefer being real to being perfect. We love the premium mall concept since it affords people the chance to have an adventure with the latest fashion and to bring their favourite pieces home without spending more than they have to. We’re delighted to be a part of Canada’s first premium outlet."

The store features rich touches like armoires and hand-selected artwork that are combined with natural elements such as wood, stone and warm lighting to make visitors feel truly at home. The end result is a boutique experience that highlights Mexx collections in a real setting, letting customers shop in a relaxed atmosphere.

There are 82 Premium Outlet Centers in six countries including Malaysia, Japan, Korea, Mexico, the United States and now Canada. The Toronto Premium Outlet is located at 13850 Steels Ave, Halton Hills Ontario.

A bit about us
HOW ARE YOU? WE’RE MEXX AND IT’S NICE TO MEET YOU.

Now this is normally the boring bit of the press release where we tell you that we’re present in 46 countries worldwide, selling through over 5000 retail and wholesale stores and our online shop, MEXX.CA and that we’re owned by a private investment firm called The Gores Group, etc., etc.
While all of this is true and we’re very proud of all that, it doesn’t tell you much about who we are and why we think we’re deserving of your consideration. We prefer being real to being perfect. We create fashion that real people live in, love in, mix with others and make their own. It’s an attitude and a way of life. We‘re Mexx.

We started out in Amsterdam, the Netherlands, in 1986 when Rattan Chadha took two brands, Moustache, his men’s brand (M), and Emanuelle, his women’s brand (E), and joined them to create a new one. He sealed the match with two kisses (xx): Mexx. Since then we’ve been designing quality women’s, men’s, kid’s fashion and accessories that take inspiration from the energy and buzz of the city. Our lines are Mexx Women, Men, Kid’s and Accessories but we also license our name for fragrance, glasses (sunglasses as well as corrective frames) and homewares (bed linen). Today, we’re still based in Amsterdam and have a team of over 550 talented people in our HQ plus a further 3,650 around the world.

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Premium Outlets Halton Hills Ontario to open on August 1st




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