Showing posts with label Chic Outlet. Show all posts
Showing posts with label Chic Outlet. Show all posts

Sunday, March 23, 2014

Botanic Gardens Conservation International partners with Chic Outlet shopping villages

By Matthew Appleby Monday, 10 March 2014 - Horticulture Week

Botanic Gardens Conservation International (BGCI) has set up a partnership with Chic Outlet Shopping - outlet shopping villages in Europe and China - in the UK Bicester Village.

Through a spring campaign, Chic Goes Wild!, the Chic Outlet Shopping Villages will feature floral installations by designer Mark Colle.

The spring campaign will raise awareness and funds for BGCI supporting its global plant conservation projects.

The campaign and BGCI partnership will be promoted across all Village websites, newsletters and social media channels, as well as via the Chic Outlet Shopping channels that reach an international audience.

For each of its spring campaign-themed Shopping Package that is sold, Chic Outlet Shopping will make a donation to BGCI. Airline partners will be offering a double miles offer for their shopping guests – the value of which will be matched with a donation from Chic Outlet Shopping to BGCI.

There is an opportunity to win £500 to spend in Bicester Village. To do this - follow Bicester Village on Instagram and upload flower-inspired snaps using the hashtag #chicgoeswild and tag @BicesterVillage by 30 April.

Monday, December 2, 2013

Wertheim Village Near Frankfurt Celebrates Its Ten Year Anniversary With Milla Jovovich

LONDON, 13th November, 2013, PRNewswire/- Wertheim Village near Frankfurt, one of the nine Chic Outlet Shopping® Villages by Value Retail in Europe, has marked its ten-year anniversary with a day of celebration attended by actress and brand ambassador Milla Jovovich, Eva Padberg and Hardy Krüger Jr.

An international guest list featuring brand ambassadors society figures and members of the press attended a roundtable discussion hosted by the model Eva Padberg and featuring Desiree Bollier – Chief Executive Value Retail Management, and brand ambassadors Milla Jovovich and Eva Padberg, looking back on ten years of Wertheim Village and Chic Outlet Shopping®. The day culminated with the official Wertheim Village festive lights being switched on.

“I am delighted to be celebrating the tenth anniversary of Wertheim Village with Chic Outlet Shopping®. Chic Outlet Shopping® has such a unique offer – that kind of attention to detail is so rare.”

Milla Jovovich, Chic Outlet Shopping® Ambassador

Today, along with Ingolstadt Village near Munich, Wertheim Village is a tourism destination in its own right, driving shopping tourism to Germany. Since 2003 Wertheim Village has welcomed 19 million visitors from all over the world including China, the Middle East, Russia, South East Asia, Brazil, Egypt and the US.

“This is a very special milestone for both Wertheim Village and Chic Outlet Shopping®. We’ve come a long way in the past ten years to build a distinctive Shopping Tourism platform, both in Germany and across Europe, which is recognised around the world. And with our upcoming expansion into China, the next ten years looks set to be even more exciting”.

Desirée Bollier, Chief Executive – Value Retail Management

The anniversary celebration was held as part of the ‘Toast to Chic’ campaign by Chic Outlet Shopping®. With a special focus on gift-giving, ‘Toast to Chic’ invites guests to celebrate the enchantment of the season through a series of festive-themed activities taking place across the Collection of Chic Outlet Shopping® Villages in Europe. This season also sees the launch of the Chic Edition magazine by Chic Outlet Shopping®. With a selection of inspiring fashion and gift ideas, party and lifestyle tips, the magazine promises to prepare readers for the festive season in style. It will be available at the nine Chic Outlet Shopping® Villages in Europe from 18 November.

For further information on the ‘Toast to Chic’ campaign, please visit ChicOutletShopping.com

About Wertheim Village

Wertheim Village, one of Chic Outlet Shopping® Villages by Value Retail, and located less than an hour from Frankfurt and Nuremberg, offers an exclusive luxury outlet shopping experience. With more than 110 outlet boutiques providing fashion and luxuries for the home, Wertheim Village offers the authentic previous seasons’ collections of a unique selection of German and international brands with savings of up to 60% on the former recommended retail price, six days a week and all year round. Escada, Longchamp, Bally and Furla are just a few of the international brands present, as well as boutiques of German designers including Bogner, Birkenstock, Roeckl and Aigner. Services available at Wertheim Village include the Shopping Express® daily coach service from Frankfurt, Tourist Information office, and personal shopping. With a selection of restaurants and cafés, the Village has become a destination for visitors seeking a superior shopping experience and an enjoyable day out. To find out more, please visit WertheimVillage.com

About Chic Outlet Shopping®

Chic Outlet Shopping® is a unique concept in outlet shopping created by Value Retail, the only company to specialise exclusively in the development and operation of luxury outlet shopping destinations, the Collection of Chic Outlet Shopping® Villages. The Villages offer the authentic previous seasons’ collections of leading luxury fashion and lifestyle brands with savings of up to 60%, and sometimes more, on the recommended retail price, all year round. Within easy reach of some of Europe’s favourite gateway cities – London, Dublin, Paris, Madrid, Barcelona, Milan, Bologna, Brussels, Antwerp, Cologne, Frankfurt, Munich and, coming in the first half of 2014, Suzhou in China – the Villages are defined by high fashion, superior service and hospitality, a calendar of celebrated events, and exceptional value for money. Located in regions of cultural and historic renown, the Villages have become international tourist destinations in their own right. Value Retail’s new venture – Value Retail China – to bring the distinctive Chic Outlet Shopping® Villages to China will see the first Village – Suzhou Village™ – located in historic Suzhou, 50 miles west of Shanghai. As with other members of the Collection, Suzhou Village™ will be defined by its offer of international luxury fashion and lifestyle brands, together with an exceptional level of service.

Thursday, June 20, 2013

Chic Outlet Shopping® Launches its New ‘Globalista’ Campaign

  Photographed and Directed by Mary Mccartney – Featuring Julia Restoin Roitfeld and Milla Jovovich

Step into the world of Chic Outlet Shopping® this summer where fashion meets travel at Europe’s 
favourite luxury shopping destinations

LONDON, June 20, 2013 /PRNewswire/ — Chic Outlet Shopping®, the Collection of luxury outlet Villages by Value Retail, has launched its new summer ‘Globalista’ campaign, which is set to thrill lovers of travel, fashion and luxury destination shopping.

As part of the campaign, Chic Outlet Shopping® has created a one-of-a-kind film directed by world-renowned photographer Mary McCartney and starring international style icons – US model and actress Milla Jovovich and art director Julia Restoin Roitfeld.

The short film offers a glimpse into the lives of jet-setting ‘Globalistas’ – the sophisticated world travellers who love to shop for fashion wherever they are in the world – trailblazing through the Chic Outlet Shopping® Villages and the famous sights of some of the most coveted cities in Europe.

Watch the film at ChicOutletShopping.com/globalista and take a peek at behind-the-scenes footage of Milla and Julia. Read exclusive interviews with the starring pair, who reveal their travel essentials and favourite brands at the Chic Outlet Shopping® Villages.

World-leading luggage maker Samsonite® has partnered with Chic Outlet Shopping® as part of the campaign to create eye-catching travel-themed art installations. International artists will customise iconic pieces of Samsonite luggage to be displayed as installations in each of the nine shopping Villages. Chic Outlet Shopping® will also be giving away ten sets of Samsonite luggage items as well as Gift Cards worth €2,000 to spend in the Village.

The ‘Globalista’ campaign was led by former Wallpaper* Fashion Director and now Artistic Director of Value Retail, Kim Andreolli.

The celebration of the ‘Globalista’ continues in the Villages, with each serving up a selection of irresistible promotions, exclusive events and activities throughout the summer months. Discover the world of the Chic Outlet Shopping® Villages and indulge in an adventure of Europe’s must-visit destinations where moments of discovery, surprise and delight come alive through truly unique shopping experiences.

Fidenza Village near Milan will celebrate ten years of passion for fashion and tourism, in all of their facets, from new designer talent and art to regional culture and traditions in fine cuisine. The two Chic Outlet Shopping® Villages in Spain will also be drawing on their local regions for inspiration: Las Rozas Village near Madrid will launch a Spain Makes pop-up boutique, celebrating up-and-coming local designers; while La Roca Village will be welcoming the summer with a ‘Gypset’-themed market place and live music every Friday.

Customisation is the focal point of the festivities in Bicester Village with the launch of a Zatchels pop-up boutique offering guests the opportunity to personalise an iconic British accessory, and there will also be a unique interactive Cotswolds cottage for guests to enjoy. During the Globalista campaign the two Chic Outlet Shopping® Villages in Germany will be exploring the three pillars of Europe with dedicated activities and gourmet delights inspired by Italy, Britain and Germany. In addition, La Vallée Village near Paris will be inviting guests to relax in the bohemian-chic atmosphere of the VIP Lounge and enjoy the delicate flavours on offer from the Palais des Thés pop-up. Finally, in Maasmechelen Village, street markets, a celebration of the iconic Vespa and new boutique openings will work up guests’ appetites, ready to be satisfied in the Antica Corte Pallavicina Garden pop-up restaurant, which offers a traditional taste of Italy.

“Chic Outlet Shopping® is one of those luxury retail experiences that is impossible to resist. I loved being a part of the campaign and it was fantastic to work with Mary McCartney; a creative and passionate force with a meticulous eye and relentless energy.”
Milla Jovovich

“I was excited to be asked to be a part of the Globalista campaign for Chic Outlet Shopping®. Mary McCartney was inspiring and the Village was like a playground for luxury-seeking fashionistas. I even managed to squeeze in some shopping too…”

Julia Restoin Roitfeld

“This is my third collaboration with Chic Outlet Shopping® and I am thrilled to have directed the Globalista summer campaign. It was fantastic to be back in the Villages, working with an incredible team and such a high calibre of ambassadors.”

Mary McCartney

About Chic Outlet Shopping®
Chic Outlet Shopping® is the Collection of luxury outlet Villages by Value Retail, the only company to specialise exclusively in the development and operation of luxury outlet shopping villages. Currently home to more than 900 boutiques, the nine Villages offer the authentic previous seasons’ collections of leading luxury fashion and lifestyle brands with savings of up to 60%, and sometimes more, on the recommended retail price, all year round.

Within easy reach of some of Europe’s and China’s favourite gateway cities – London, Dublin, Paris, Madrid, Barcelona, Milan, Bologna, Brussels, Antwerp, Cologne, Frankfurt, Munich and, coming soon, Suzhou/Shanghai – the Villages have become synonymous with high fashion, superior service and hospitality, a calendar of celebrated events, and exceptional value for money. Located in regions of cultural and historic renown, the Villages have become international tourist destinations in their own right.


Value Retail’s new venture to bring its distinctive Chic Outlet Shopping® Villages to China will see its first Village – Suzhou Village™ – located in historic Suzhou, 50 miles west of Shanghai. As with other members of the Collection, Suzhou Village™ will be defined by its offer of international luxury fashion and lifestyle brands, together with an exceptional level of service.

Monday, June 10, 2013

Chic Outlet witness 40% growth from Middle East

Value Retail, developer and operator of the nine Chic Outlet Shopping Villages in Europe announced its first quarter 2013 results for Middle East, which shows an increase in sales by 40% when compared to 2012. 

The Middle East traveller is the third largest consumer for the collection of villages by Chic Outlet Shopping, whose average spend for each refunded transaction in Q1 2013, averages at euro 300 (. Within the region, UAE experienced a growth of 58% in Q1 2013 and six percent in average spend in Q1 2013. While Kuwait showed a 55% growth and an average spend rise of two percent, Qatar experienced a 20% growth in Q1 2013 and a three percent increase in average spend.

“This year, we have collaborated on partnerships with notable brands such as global giant, Hertz Rent a Car and Jet Airways, both of which add to the ease of access to the Collection of Chic Outlet Shopping Villages across Europe. These figures reflect the increasing appeal of the Chic Outlet Shopping Villages in the Middle Eastern market, which has been growing consistently year-on-year,” Ian Stazicker, head of tourism, Value Retail PLC

Notably, Las Rozas Village and La Roca Village in Spain and Bicester Village, UK, have all experienced growth exceeding 40%, while Ingolstadt Village, Germany, boasts an incredible 146% increase in visits from the Collection’s core markets.

SOURCE: traveldailymedia.com

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CHIC OUTLET SHOPPING® PARTNERS WITH UNITED AIRLINES MILEAGEPLUS FREQUENT FLYER PROGRAM

Wednesday, May 1, 2013

British Designers Collective at Bicester Village on May 2

April 25, 2013 (United Kingdom) - fibre2fashion.com

The hotly anticipated British Designers’ Collective at Bicester Village is back! Recording artist and British style icon Rita Ora will host the launch of the Collective on 2 May – featuring designers including Nicholas Kirkwood, Peter Pilotto, Preen and Jonathan Saunders.

The Collective is an exclusive collaboration between Bicester Village, one of the nine Chic Outlet Shopping Villages in Europe by Value Retail, and the British Fashion Council, allowing young British talents to retail their collections from a dedicated pop-up boutique.

Now in its fourth year, the boutique will follow the theme of ‘Future Vintage’ offering a selection of iconic pieces inspired by British fashion past and present. Brand advisor and retail consultant Yasmin 

Sewell has carefully curated this year’s collection. Visitors will have the chance to discover new designers and purchase collectable must-have pieces from Britain’s most coveted fashion talents.
Other designers taking part include Holly Fulton, Noel Stewart, Annina Vogel, Athena Procopiou, House of Holland, Hussein Chalayan, J.W.Anderson, Linda Farrow, Lucas Nascimento, Mary Katrantzou, Meadham Kirchhoff, Piers Atkinson, Richard Nicoll, David Koma, Prism, Preen by Thornton Bregazzi and Roksanda Ilincic; as well as jewellery from Mawi and Imogen Belfield.

An advocate of British fashion, Rita Ora has a love for vintage and homegrown talent, and her inimitable style has won her praise as one of the hottest fashion influencers in the world today. She follows in the footsteps of previous British Designers’ Collective ambassadors, who have included Alexa Chung and Thandie Newton, to support the initiative for 2013. 

“In our enduring commitment to supporting the rising stars of British fashion we are delighted to launch the fourth annual British Designers’ Collective at Bicester Village. The Chic Outlet Shopping Villages have long been a stage for emerging designers to introduce their collections to discerning shoppers from around the world.

The British Designers’ Collective offers an exciting opportunity to discover some of the most sought-after young designers in a single space for what is a truly unique shopping experience" - Desirée Bollier, Chief Executive of Value Retail Management Ltd

Caroline Rush, Chief Executive of the British Fashion Council, said: “The British Designers’ Collective at Bicester Village is an opportunity for some of Britain’s most exciting designers to showcase their work alongside established heritage labels. It’s a unique and unrivalled shopping experience that allows visitors to discover new designers at a fraction of the price.

"The Future Vintage theme is an exciting concept exploring the synergy between the innovation and creativity of today’s designers and the quality and calibre of their work, that combined, defines them as the big names of tomorrow.”


British Fashion Council

Tuesday, April 30, 2013

Stephen Jones, legendary millineer, launches two pop up stores in Chic Outlet Shopping Villages

Tuesday, 23 April 2013 - etravelblackboardasia.com

 La Roca Village (Barcelona) and Las Rozas Village (Madrid) launched the Head Over Heels for Spring campaign this season, showcasing accessories. Thus, the two Villages opened pop-up boutiques presenting a handpicked selection of shoes, fascinators and hats crafted by Spain’s leading designers.

This initiative promoting professional artisans is represented by an exceptional ambassador, the world’s best milliner, Stephen Jones, who also acted as a mentor for the participating designers, exchanging opinions and his extensive experience in the world of artistic creation. 5 April, in support of the initiative Jones attended the temporary boutique launch event in Las Rozas Village. He was accompanied by fashion consultant María León and author of the book “Vivir con Estilo”, the project’s participating designers and fashion celebrities such as Clara Courel, Josie y Mónica de Tomás.

Jones, whose career stretches back more than 30 years, has won international acclaim for his originality in designing unique pieces for members of the British Royal Family, celebrities, singers and it-girls worldwide. To celebrate this spring’s campaign, he will be showing a number of his most distinctive pieces at the two Villages.

Names such as Toussete by José Puerta, Mimoki, Pablo y Mayaya, Mabel Sanz, Mariana Barturen, Cristina de Prada, Charo Iglesias, Nina Pawlowski, Fátima de Burnay, Violeta and Co, Conchitta, Rebeca Sanver and Magrit Couture will share space with the amazing designer that is Stephen Jones, offering their pieces to all visitors.

La Roca Village and Las Rozas Village, loyal to their commitment to national fashion, are pleased to offer their international fashion platforms to a selection of designers who create highly exclusive artisanal pieces of exceptional quality in their studios – some alone. Thus, these shoemakers and milliners will have the opportunity to showcase and commercialise their creations in the Villages between 5 April and 31 May in Las Rozas Village, truly unique pieces that give an outfit style and elegance.

The nine Villages that make up the Chic Outlet Shopping® Collection are taking part in this spring’s campaign, offering various activities hoping to convert these accessories objects worshipped by cosmopolitans and fashion lovers.

Monday, April 15, 2013

Hertz Partners With Chic Outlet Shopping® Villages To Provide Exclusive Car Rental

LONDON, April 12, 2013 /PRNewswire/ -- The Hertz Corporation (NYSE: HTZ), the world's largest general car use brand, has signed a three year global deal as the preferred car rental supplier for the Collection of nine Chic Outlet Shopping® Villages in Europe by Value Retail. The partnership, which encompasses the nine luxury outlet shopping Villages across Europe, offers customers of both companies exclusive VIP offers and joint promotions including 10% off the lowest available rates for worldwide car hire.

Michel Taride, Group President, RAC International, Hertz Corporation, said: "We are delighted to announce our partnership with Chic Outlet Shopping® to deliver Hertz's global car rental services to international visitors to Europe. Customers can make their next visit to a Chic Outlet Shopping® Village even more enjoyable by hiring a car from Hertz. With the growing trend in 'shopping tourism', the partnership provides Hertz with an excellent opportunity to reach new and existing consumers with compelling car rental and shopping offers."

Neil Herbert, Head of Partnerships for Chic Outlet Shopping®, added: "This is an exciting new addition to our portfolio of partners for the Chic Outlet Shopping® Villages in Europe, allowing us to further connect with our global guest. This month sees the launch of our new Chic Travel Portal on ChicOutletShopping.com allowing our guests to build bespoke itineraries incorporating our full range of luxury guest services. Hertz will be included within the portal providing guests to our nine Villages access to beneficial rates and additional flexibility to include a shopping experience as part of their itinerary."

Value Retail is the only company to specialise exclusively in the creation and operation of outlet shopping villages in Europe. The nine Chic Outlet Shopping® Villages in Europe offer an authentic luxury retail experience to visitors the world over. The nine Villages are situated within easy reach of Europe's favourite gateway cities – London, Dublin, Paris, Madrid, Barcelona, Milan, Bologna, Brussels, Antwerp, Cologne and Frankfurt, and in regions of cultural renown making the Village the perfect destinations to enjoy a day out and drive with Hertz.

About Hertz
The Hertz Corporation (www.hertz.com) operates its car rental business through the Hertz, Dollar and Thrifty brands from approximately 10,400 corporate, licensee and franchisee locations in North America, Europe, Latin America, Asia, Australia, Africa, the Middle East and New Zealand. Hertz is the largest worldwide airport general use car rental brand, operating from approximately 8,800 corporate and licensee locations in 150 countries. Hertz is the number one airport car rental brand in the U.S. and at 111 major airports in Europe. Dollar and Thrifty have approximately 1,580 corporate and franchisee locations in 80 countries.
Hertz is in its 94th year of delivering quality car rental solutions to leisure and corporate customers. Product and service innovations such as Hertz #1 Club Gold, Worldwide Online Check-in, specially designed NeverLost® satellite navigation systems, and unique cars offered through the company's Prestige, Family, Fun/Adrenaline and Green Collections, set Hertz apart from the competition.

About Chic Outlet Shopping® The Collection of Chic Outlet Shopping® Villages is a unique concept in outlet shopping created by Value Retail, the only company to specialise exclusively in the development and operation of luxury outlet shopping destinations. The Villages offer the authentic previous seasons' collections of leading luxury fashion and lifestyle brands with savings of up to 60%, and sometimes more, on the recommended retail price, all year round. Within easy reach of some of Europe's and China's favourite gateway cities – London, Dublin, Paris, Madrid, Barcelona, Milan, Bologna, Brussels, Antwerp, Cologne, Frankfurt, Munich and, in early 2014, Suzhou and Shanghai – the Villages are defined by high fashion, superior service and hospitality, a calendar of celebrated events, and exceptional value for money. Located in regions of cultural and historic renown, the Villages have become international tourist destinations in their own right. Value Retail's new venture – Value Retail China – to bring the distinctive Chic Outlet Shopping® Villages to China will see the first Village – Suzhou Village™ – located in historic Suzhou, 50 miles west of Shanghai. As with other members of the Collection, Suzhou Village will be defined by its offer of international luxury fashion and lifestyle brands, together with an exceptional level of service.

Wednesday, March 20, 2013

CHIC OUTLET SHOPPING® PARTNERS WITH UNITED AIRLINES MILEAGEPLUS FREQUENT FLYER PROGRAM


Source: Travpr.com

The Chic Outlet Shopping® Villages by Value Retail have announced a new joint promotion with United Airlines.

(TRAVPR.COM) UNITED STATES - March 14th, 2013 - MileagePlus members can now enjoy a special benefit while shopping at Chic Outlet Shopping® Villages across Europe. For every €1/£1 spent while shopping at any of the nine Villages, MileagePlus members can earn one mile. Head of Tourism at Value Retail Ian Stazicker adds, "United Airlines services each of the nine Chic Outlet Shopping® Villages in Europe with direct services. This partnership provides MileagePlus members with a great opportunity to discover world leading luxury fashion and lifestyle brands with exceptional savings through a unique and authentic European retail experience.”

Truly European in style and ambiance, the nine Chic Outlet Shopping® Villages offer a wonderful day out for guests from the United States with savings of up to 60% on the recommended retail price off some of the world’s most prestigious fashion and lifestyle brands as well as tax-free savings.  The Villages are located close to some of Europe’s finest cities including Dublin, Paris, London and Barcelona and are easily accessible using the new online travel portal at ChicOutletShopping.com where customers can book chauffeur drive, personal shoppers or shopping day packages.
The United Airlines Mileage Plus frequent flyer program has a membership reach of eight million members, with their largest base in North America. To earn the miles, MileagePlus members simply need to present their receipts at the Village Tourist Information or Welcome Centre, where the staff has been trained to recognize and welcome MileagePlus members and record the miles accrual.

About Chic Outlet Shopping®
Chic Outlet Shopping® is a unique concept in outlet shopping created by Value Retail, the only company to specialize exclusively in the development and operation of luxury outlet shopping destinations, the Collection of Chic Outlet Shopping® Villages. The Villages offer the authentic previous seasons’ collections of leading luxury fashion and lifestyle brands with savings of up to 60%, and sometimes more, on the recommended retail price, all year round. Within easy reach of some of Europe’s and China's favorite gateway cities – London, Dublin, Paris, Madrid, Barcelona, Milan, Bologna, Brussels, Antwerp, Cologne, Frankfurt, Munich and, in early 2014, Suzhou and Shanghai – the Villages are defined by high fashion, superior service and hospitality, a calendar of celebrated events, and exceptional value for money. Located in regions of cultural and historic renown, the Villages have become international tourist destinations in their own right. Value Retail's new venture – Value Retail China – to bring the distinctive Chic Outlet Shopping® Villages to China will see the first Village – Suzhou Village™ – located in historic Suzhou, 50 miles west of Shanghai. As with other members of the Collection, Suzhou Village™ will be defined by its offer of international luxury fashion and lifestyle brands, together with an exceptional level of service.

Wednesday, February 27, 2013

Chic Outlet Shopping Villages expansion into China

Suzhou Village will house boutiques of local and international brands

By Benjamin Li on Feb 25, 2013 Campaign China

HONG KONG - Chic Outlet Shopping Villages, originating in Europe and operated by Value Retail, is planning its first step into Asian with a 130-store outlet in Suzhou, China, slated to open in Q1 2014.

Campaign Asia-Pacific met up with Ian Stazicker, head of tourism at Value Retail in Hong Kong, to explore the retail facility's expansion plans.

The Suzhou facility will be in the Suzhou Industrial Zone near Shanghai and will be opening in Q1 in 2014. The scale is as large as the company's biggest outlet Bicester Village, in Oxfordshire, UK.

The company chose Suzhou because the city attracts 70 millions domestic tourists per year, Stazicker said. The Suzhou Industrial Park is in a new part of the old city, with a scenic lake, opera house, IHG and Four Seasons Hotel. The Italian-style outlet village will have the look and feel of a luxury five-star development, he added.

"China has its local outlet shopping markets, especially in Beijing and Shanghai, but the product quality is quite average," he said. "Chinese consumers are suspicious of anything copied and some brand-made products for outlets sales only, whereas customers could buy the genuine and authentic mechandise in our outlets."

The China outlet will have a balance of international brands and local brands. "In Europe we try to keep a balance of local residents and international tourists in our outlets, but the new one in Suzhou will be predominenty targeting communities in Shanghai."

Cohn & Wolfe Impact Asia has been the PR agency for Chic Outlet Shopping Villages for more than four years. Value Retail has also appoined China marketing agency Aviareps Marketing Garden last year as its tourism marketing partner, to attract tourists to the outlet from new second-tier markets like Qingdao, Shenzhen and Nanjing.

The company has a second China location earmarked for additional future expansion.

Despite the recession in Europe, the company's nine outlet villages in Europe recorded a 18 percent growth for all markets, representing US$2.2 billion in sales.

The top 10 visiting nationalities to the company's outlet villages in Europe are China, Middle East, Russia, Southeast Asia, Hong Kong, Brazil, Korea, Japan, Taiwan and USA.

Year-over-year, tax refunded sales in 2012 grew 47 per cent from China tourists, 39 per cent from Southeast Asian visitors (Singapore, Malaysia, Thailand and Indonesia) and 25 per cent from Hong Kong tourists. However, Hong Kong shoppers on average spend more than tourists from other countries: USD$320 versus US$300, according to the company's statistics.
To make their outlets more attractive, the company has partnered with Cathay Pacific for its Asia Miles frequent-flier programme, plus Air China and British Airways. In addition, it works with tour operators, travel agencies and credit card companies, including UnionPay in China.
"We have a busload full of tourists, I am not painting a rosy picture but a factual picture," Stazicker said. "The economic situation and recession in Europe is our big challenge. Most of the growth comes from long-haul markets, with domestic European markets, especially in Italy and Spain, subdued."

Tuesday, January 29, 2013

Chic Outlet Shopping announces the launch of "(Red) is The New Black" campaign

 Tatiana Rokou - 28 January 2013, 11:00 TravelDailyNews.Asia

HONG KONG – Chic Outlet Shopping, the Collection of luxury outlet Villages by Value Retail, will launch its ‘(RED) Is The New Black’ campaign on 1 February, which promises to be a vibrant celebration of all things coloured red for the month of February. Chic Outlet Shopping has partnered with (RED) with the goal of raising €100,000 towards the fight to help deliver an AIDS FREE GENERATION by 2015. Founded by Bono and Bobby Shriver, (RED) partners with the world’s most iconic brands and organisations to bring millions of people into the global fight against AIDS.

Visitors to the nine Chic Outlet Shopping Villages in Europe will discover (PRODUCT)REDTM swing tags on carefully selected products from international luxury fashion and lifestyle brands. For every purchase of products marked with the (RED) swing-tag, Chic Outlet Shopping will contribute €1 to the Global Fund.

A special edition (PRODUCT)RED tote bag featuring a design by photographer and humanitarian Helena Christensen will also be exclusively available for sale across the Collection of Chic Outlet Shopping Villages from 1 February. The bag will be on sale at the Villages’ Welcome and Tourist Information Centres for €10 each, with all profits donated to the Global Fund.

With Chinese New Year and Valentine’s Day fast approaching, the Villages’ (RED) theme continues; visitors to the nine Chic Outlet Shopping Villages will discover a lively programme showcasing the very best promotions and special retail offers. Accessories designer Lulu Guinness will be opening a pop-up boutique at Bicester Village near London inspired by her iconic red-lip handbag. Visitors to La Vallee Village near Paris will discover a special (RED) Tea House in partnership with Le Palais des Thes where guests will be able to enjoy tea tastings against the backdrop of photographs by two celebrated contemporary Chinese photographers, Peikwen Cheng and Lu Yan Peng. 

In addition, Italian high quality handbags, shoes & accessories brand, Furla is providing 20% off the outlet price on selected red items from the new collection. Furla is also shipping a special delivery to each store in order to properly merchandise the new collection with a focus on the red colour. Furla is available at all nine of the Chic Outlet Shopping Villages.

“During the month of February we are encouraging all of our guests visiting the nine Chic Outlet Shopping Villages to purchase (RED) selected products to help us fight for an AIDS free generation. Buying (RED) at the Villages can help save lives.”

Desiree Bollier, Chief Executive, Value Retail Management: “We’re excited to launch our partnership with Chic Outlet Shopping on 1 February.  With Valentine’s Day around the corner, it’s the perfect time to visit one of the nine participating villages and buy (RED). This is a great way for us to spread the (RED) message across Europe and to engage people in the fight for an AIDS Free Generation.”

Thursday, December 20, 2012

Middle Eastern visitors to Europe’s Chic Outlet Shopping Village on the rise

By Charmaine Fernz, 19 December 2012, Wednesday 12:52 AM - TravelDailyMedia.com

Value Retail, developer and operator of the nine Chic Outlet Shopping Villages in Europe recently announced that sales from Middle Eastern visitors represent the number two non-European nationality across the Villages.

Tax refunded sales generated by visitors from the Middle East to grew by 52% in the third quarter of this year with China, the Middle East and Russia representing the three largest markets for the Collection respectively.

Total tax refunded sales generated by non-EU visitors to the Collection grew by 46% compared to the same period last year. Average tax refund spends from Middle Eastern visitors reaching €285.

Ingolstadt Village, strategically located between Munich and Nuremberg, experienced an increased of 133% in tax refunded sales made by Middle Eastern visitors in quarter three of this year. The GCC countries continue to represent one of the top twenty source markets in the German tourism industry.

“In the first three quarters of 2012 we saw strong growth in tax refunded sales generated by visitors from the Middle East. In particular, tax refunded sales generated by visitors from Kuwait were up by 63%, with guests from Qatar generating a 76% increase, compared to 2011. Latest sales data point to a trend in increasingly popularity of the two Chic Outlet Shopping Villages in Germany – Ingolstadt Village and Wertheim Village,” said Ian Stazicker, head of tourism, Value Retail PLC.

Tax refunded sales generated by all non-EU visitors to the Collection of nine Villages achieved a 46% increase in like-for-like sales growth compared to the same period last year, with an average spend of €285.

Tuesday, December 18, 2012

Chic Outlet Shopping® Announce The Winners Of The ‘Charm Of Christmas’ Young Designers Initiative Competition

Friday, 14 December 2012

Today the Chic Outlet Shopping® Villages have announced the winners of the ‘Charm of Christmas’ design competition for Europe’s most promising creative talents. Students from highly respected design schools across Europe were tasked with the challenge of designing a unique artistic theme for an Art Deco-inspired illuminated Christmas gift box installation, as part of the seasonal campaign that is present in all the nine Villages this year.

The students’ works were presented to an international panel of experts from the world of art and design who considered all the designs before choosing their favourite. Alessandra Rodriguez from Istituto Europeo di Design, Milan, whose designs are on show at Ingolstadt Village, Munich, was awarded first place winning the grand prize of €9,000.

Dearbhla O’Bierne from National College of Art and Design, Dublin, whose work is on display at La Vallée Village, Paris, and Danielle Tallon from National College of Art and Design, Dublin, whose designs are being shown close to home at Kildare Village, Dublin, came in second and third respectively, with Dearbhla winning a trip to New York and Danielle a €1,000 gift card.

Judge Eva Jean Bart-Lorenzotti from the USA said of the winning design: “This designer transcended Art Deco as a source of inspiration and was able to capture a design motif with a strong aesthetic and its own point of view.” British fashion expert, Colin McDowell was impressed with Irish runner-up Dearbhla O’Bierne; he commented: “I find the subtlety of the colours as satisfying as the clever update of the Art Deco angularity. This is really good design that works because it respects and responds to the shape of a box, using every plane simultaneously not only as a canvas and background but as an integral element of the overall impact of the images.”

Royal College of Art student Chloe Gillies, whose designs are also on show at Kildare Village, said that, “The competition was a great opportunity to showcase my work to an international audience”.

Visitors to the Collection of nine Chic Outlet Shopping® Villages in Europe will be able to view the student’s designs, which have all been turned into beautifully illuminated Christmas gift boxes, from now until 28 December.

SOURCE: etravelblackboardasia.com

Wednesday, November 28, 2012

Chic Outlet Shopping hosts concluding ‘shopping tourism’ roundtable of 2012 at WTM in London

Throughout 2012, the Chic Outlet Shopping Villages by Value Retail have been hosting a series of roundtable discussions exploring the growing trend of Shopping Tourism, specifically within the outlet shopping sector.

Following roundtables at FITUR, ITB, ATM and ILTM Asia, Chic Outlet Shopping brought the conversation to London with an exclusive evening at the iconic Tower of London on 7 November 2012.

The theme, ‘From Product to Promotion: Putting the Luxury Experience on the Map’, saw a panel of industry experts from the fields of tourism, fashion, retail and marketing discuss how brands are moving beyond the product by adapting their marketing approach to create a memorable and enticing experience for the international guest.

The event was attended by more than 170 industry professionals, keen to gain further understanding of the emerging Shopping Tourism sector and how it impacts on luxury retail and travel operators.

Moderator Piers Schmidt, Chairman of Luxury Branding, led a panel of four representatives including Desirée Bollier, Chief Executive of Value Retail Management, Kevin Jones, Strategic Planning Director at Havas Worldwide, Tom Marchant, Co-founder & Managing Director of Black Tomato, and Ian Scott, Director (UK & Ireland), Dubai Tourism Marketing & Commerce. The panel debated how luxury brands are shifting their focus to create experiences that provide the added value the customer has now grown to expect, and discussed issues regarding the growth and impact of Shopping Tourism on the travel industry and the way in which it markets itself.

Kevin Jones, Strategic Planning Director at Havas Worldwide, began the conversation by identifying experience as a “way of shaping a new vocabulary on which engagement can happen” with customers. He emphasised a shift in consumer perception, in that: “Experience is no longer, ‘Wow, this is changing the way that I think about everything’ – but more, ‘Wow, this brand is really meaningful to me on a day to day experiential level’”. He concluded that the key is creating a bespoke experience as “bespoke, by nature, is experience”.

Desirée Bollier, CEO of Value Retail Management, further highlighted the importance of experience, adding, “It is no longer just about the handbag”. Bollier stressed that engagement and offer are the focal points for creating experience: “Our job is to really offer something that you do not know that you really want. You arrive at one of our Villages and you get the surprise element of the hospitality and services on offer, and the experience becomes stupendous… our brand communication is to be absolutely engaged with our customers, to be relevant to them and to communicate with them – to create an emotional link.”

The bespoke element was at the forefront of Co-founder & Managing Director of Black Tomato, Tom Marchant’s opinion, as he added: “Great products and great services in isolation do not necessarily make an exceptional travel experience. In this increasingly globalised world… what becomes more important to people is having an experience that is very personal and unique to them.”

Further highlighting the growing trend in Shopping Tourism and the importance of the experience and location, Ian Scott, Director (UK & Ireland) Dubai Tourism Marketing & Commerce, added, “The shopping element in Dubai is an experience. The malls there are extraordinary; it is not just about the shopping”. Desirée finished the conversation stating, “Shopping and tourism always existed… all we did was connect the dots”.

The nine Chic Outlet Shopping Villages by Value Retail, perfectly illustrate the concept of Shopping Tourism in Europe. In 2011, the Collection of Chic Outlet Shopping? Villages attracted more than 29 million visitors, up by more than 12% compared with the same period last year.

  
Source = Chic Outlet Shopping, etravelblackboardasia.com

Thursday, August 30, 2012

LA VALLÉE VILLAGE PRESENTS ‘TRAVEL IN STYLE’

LA VALLÉE VILLAGE PRESENTS ‘TRAVEL IN STYLE’

AN EXCLUSIVE EXHIBITION FEATURING THE WORKS OF RENOWNED FASHION PHOTOGRAPHER NORMAN PARKINSON

A celebration of the work of Norman Parkinson, whose work has rarely been shown in France, will be unveiled at Espace La Vallée® Village, the contemporary art gallery at La Vallée Village, on 15 September 2012.

Developed exclusively in partnership with the Norman Parkinson Estate, the ‘Travel in Style’ exhibition of 23 iconic fashion photographs transports visitors to Parkinson’s land of ‘timeless elegance’, where the art of refined travel meets distinguished adventurers.

With a career spanning more than 60 years, including time spent at Vogue, Harper’s Bazaar and as the official photographer of the British royal family, Parkinson is known throughout the world for inventing modern fashion photography and revolutionising the genre. Highlighting women in motion by bringing together the chic humour and irreverent glamour of the time, Parkinson captured the essence of enduring style that seduced imaginations from the 1950s to the 1970s.

La Vallée Village, one of the Collection of Chic Outlet Shopping® Villages in Europe, provides the perfect backdrop to such an iconic exhibition. The Village embodies traditional Parisian chic within a tranquil setting, offering guests the opportunity to enjoy five-star service, as well as exceptional savings on the world’s leading luxury designer brands including Furla, Armani, Paul Smith and Diane von Furstenberg, all year round.

The exhibition is open at Espace La Vallée® Village from 15 September 2012 – 6 January 2013, daily from 10 am to 7 pm, admission is complimentary.

Wednesday, March 14, 2012

British Designers Collection pop-up at Chic Outlet Shopping Villages

SOURCE: fashionunited.co.uk

Bicester Village, one of the nine Chic Outlet Shopping Villages by Value Retail, will see the return of the annual British Designers Collection from March 21. Now in its third year, the pop-up boutique concept store is an exclusive collaboration with Bicester Village and the British Fashion Council, offering emerging British talent the opportunity to showcase their collections in a unique setting.

Previously just dedicated to womenswear designers, new this year will be a dedicated menswear pop-up boutique, which will follow the women’s boutique, from May 16 for six weeks. The menswear pop-up will feature collections from designers including YMC, Oliver Spencer, Margaret Howell, James Long, Sunspel, Tim Little, Heritage Research, Grenson, Time Little, b Store and Richard James.

The womenswear pop-up shop will include designers such as Marios Schwab, Jonathan Saunders, Markus Lupfer, Lulu Kennedy, Peter Pilotto, Holly Fulton, Bella Freud, James Long, Goat, Hermione de Paula, Jean Pierre Braganza, Emma Cook, Nicholas Kirkwood, Preen and Osman, as well as accessories from Pauric Sweeney, Lily and Lionel, Mawi and Erickson Beamon.

Desirée Bollier, Chief Executive of Value Retail Management Ltd said: “In our ongoing commitment to British fashion design we are delighted to welcome back the British Designers’ Collective to Bicester Village this spring. The exclusive pop-up boutique will showcase some of the very best in British rising talent along with a great mix of established British womenswear and menswear collections.”

Harold Tillman, chairman of the BFC, added: “The British Fashion Council are delighted to be continuing their collaboration with Bicester Village on the ‘British Designers Collective’ boutique. This is a unique platform for London Fashion Week designers to showcase their designs to new audiences. This year’s dedicated menswear phase, adds an extra dimension to the boldly British boutique and validates the excitement surrounding a year that celebrates all that is British.”

Monday, March 12, 2012

Chic Outlets Present ‘Backstage’ an Exhibition by Photographer Daniel Beres

SOURCE: ETBMICE.COM

La Vallée Village (Paris), one of the nine Chic Outlet Shopping® Villages by Value Retail, is launching a new exhibition by fashion photographer Daniel Beres. 

‘Backstage’, is a collection of photographs taken between 2008 and 2012 behind the scenes of fashion shows in Paris; the exhibition offers an exclusive look beyond traditional fashion photography.

 During the endless wait at the start of the runway shows during Paris Fashion Week, Daniel Beres took a series of photographs, which will be exhibited for the first time at Espace La Vallée, the contemporary art gallery at La Vallée Village, from 10 March to 10 June 2012.

The ‘Backstage’ exhibition will premiere ten photographs that go behind the scenes of the catwalks and capture images far from the glossy pages that captivate the world, and accessing another reality, without artifice.

If a runway photo can be considered an exercise of visual recording, this series, titled ‘Backstage’ by Beres himself is conversely constructed around the premise of photography as a projection of the subconscious.

Daniel Beres says, “Images exist before their physical materialisation; it’s not about describing situations but bringing into existence a universe by projecting it against reality through a camera lens.
The images that are born of this process produce a fragile counterpoint to the images produced and constructed on the runway. Far from wishing to condemn, the idea is to reflect on the representation in images, or the different ways that we can capture a situation.”

La Vallée Village’s mission, beyond offering a leading luxury shopping destination in France, is to use its art gallery to give a voice to those who reveal and intrigue, by showing the world, and fashion in particular, in a new and fascinating light.

Thursday, January 19, 2012

Earn frequent flyer miles for shopping at Chic Outlet Villages

Flying Blue

Collect Flying Blue Award Miles when shopping at the 9 Chic Outlet Shopping® Villages.
Chic Outlet Shopping® is delighted to be a partner of Flying Blue, the frequent traveller programme of AIR FRANCE and KLM.

From December 2011,  you will be able to collect 3 Flying Blue Award Miles for every Euro spent when shopping at any of the nine Chic Outlet Shopping® Villages.

To receive your Award Miles, present your shopping receipts in the Tourist Information Centre of the relevant Chic Outlet Shopping® Village on the day of your visit and you will be credited with one Award Mile for every one Euro or GBP of shopping*. 

The Flying Blue programme was founded by AIR FRANCE and KLM in 2005, and is also the programme of Tarom, Kenya Airways, Air Europa and Air Calin; and operating as part of the Skyteam network.  With 19 million members, combining 31 airlines and over 100 non-airline partner ‘s, Flying Blue is all the more attractive as one of the most appealing frequent flyer programme’s in Europe.

Flying Blue makes it easy to earn Miles wherever you go. The Miles that you earn are credited to your online account, and you can spend them on award tickets to a destination of your choice, as well as a host of other great offers. You can also buy Miles as a gift for a friend, or to top up your account so that you can afford the trip of your dreams

The more you travel, the higher you go. There are four membership levels, starting with Ivory,  then moving up to three Elite and Elite Plus levels: Silver, Gold and Platinum.

Each level offers its own benefits and privileges, and of course you get more advantages the higher you go.

For more information and to subscribe free of charge to Flying Blue, visit:-
www.airfrance.nl
www.klm.com