Wednesday, June 23, 2010

Michael Kors opens at The Crossings Premium Outlets

On my prior visit to The Crossings Premium Outlets I noted that the Michael Kors store was under construction. That store is now open.

At the time this space was one of only two vacancies. Now that this store is open, another store is closed and under construction. It appears that the former Final Cut BCBG Max Azria is closed and under construction. It is in the blue section next to Maidenform. In conversations with mall personnel, it appears that this was their clearance store. They have a permanent store just a short distance away (currently next to Pepperidge Farm). Due to their success they are remodeling the Final Cut space which is larger and going to make it the permanent BCBG Max Azria store. No word yet on what will be going into the existing BCBG space.

Additionally, there is a temporary store in the old Book Cellar Space. It is now a temporary Christian Books store.

As an interesting aside, you can see a clear indication of the history of this center in this picture.

The original owners built the mall in phases. Each phase was designated as a color. The Red phase, the Green phase etc. This is still evident on the mall maps. Originally all stores in a particular section had to have signs that matched that sections color. After Premium took over the center they changed this policy. You can now have signs of any color. This is better for the retailers. It allows them to be consistent with their logos and signage. This creates an interesting dynamic in the mall. You can spot the newer stores by their signs. In the above picture you can see all the signs are blue except Rue 21.

Mark Libell

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