The Talent Store at Fidenza Village Outlet

Source: MarketWatch/PRNewswire

LONDON, September 23, 2011 /PRNewswire via COMTEX/ -- Palazzo Morando, Milan, was the venue last night for the preview of The Talent Store, a new concept boutique to be unveiled at Fidenza Village, one of the nine Chic Outlet Shopping® Villages by Value Retail. The exclusive event was attended by VIP guests, celebrities and opinion formers from the world of fashion including Anna Wintour, Franca Sozzani, Mario Borselli, Francesca and Antonio Versace, Eva Cavalli, Cesare Paciotti, Elio Fiorucci, Silvia Damiani, Marta and Matteo Marzotto, Alberta Ferretti and Silvia Venturini Fendi.

Fourteen of the 25 'young talents' revealed their new collections to the Italian public for the first time among whom were Simone Rocha, Eudon Choi, Elliot Atkinson, Michael Sontag and Camilla Skovgaard.

From all corners of the world, the up-and-coming designers were selected by the 'Vogue Talents' programme, a Vogue Italia initiative to promote promising young designers. An exhibition of a selection of their work will remain open to the public from 23rd to 26th September (from 9 am to 7 pm) at Palazzo Morando. The full section of the avant-garde collections will be available for viewing exclusively at The Talent Store, from 20th October.

As a key addition to Fidenza Village, The Talent Store will be a new space, dedicated to showcasing the work of 25 young, emerging designers and revealing new trends in fashion design. Home to a roll-call of over 100 Italian and international fashion brands including Armani, Valentino, Versace, Missoni, Marni, Trussardi Jeans and Frette, the addition of The Talent Store places Fidenza Village at the centre of new trends in fashion design, a setting for future events that promote and stimulate interest in the creative talent of tomorrow.

The Talents Store at Fidenza Village opens to the public on the 20th October 2011.